The Global Masterbatch Market report assesses the historical and current data along with a thorough analysis of the market dynamics. The report also sheds light on the significant market growth driving and restraining factors that are anticipated to influence the market growth through the forecast period. The Global Masterbatch Market studies the market scenario to offer growth projections for the Masterbatch industry for the forecast period of 2020-2028. The report focuses on potential growth opportunities and limitations the prominent players of the industry might face during the entirety of the forecast timeline. The report pays special heed to the emerging business components, niche sectors, and product launches and brand promotions occurring in the market to help the readers make fruitful investment strategies.

The global masterbatch market size is expected to reach USD 16.31 Billion in 2028 and register a revenue CAGR of 4.8% over the forecast period, according to latest analysis by Emergen Research. Steady market revenue growth can be attributed to rising demand for masterbatch in production of wires for use across various end-use industries, rising focus on improving fuel-efficiency of vehicles, and increasing demand for packaging materials. Increasing concerns and initiatives to reduce air pollution and environmental impacts due to automotive emissions is driving a steady shift towards Electric Vehicles (EVs).

This trend is also leading to incorporation of more lightweight and high-performance components in vehicles, especially in automotive wires, which in turn would require novel formulations and materials such as masterbatch. Color coding of wires is essential as it helps in diagnosing electrical problems in a circuit. Color masterbatches are widely used for rapid color dilution, prevent insulation surface irregularities, and manage color intensity in vital manufacturing processes with constantly increasing speed of production and reducing extruder length and thickness of insulation.

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Furthermore, the report provides a comprehensive overview of the Masterbatch Market along with product portfolio and market performance. The report offers key insights into market share, supply chain analysis, demand and supply ratio, import/export details, and product and consumption patterns. To gain a better understanding, the report is further segmented into sections such as product types offered by the market, application spectrum, companies, and key geographical regions where the market has established its presence.

Market Dynamics:

The report offers insightful information about the market dynamics of the Masterbatch market. It offers SWOT analysis, PESTEL analysis, and Porter’s Five Forces analysis to present a better understanding of the Masterbatch market, competitive landscape, factors affecting it, and to predict the growth of the industry. It also offers the impact of various market factors along with the effects of the regulatory framework on the growth of the Masterbatch market.

Competitive Landscape:

Furthermore, the report includes an in-depth analysis of the competitive landscape. The segment covers a comprehensive overview of the company profiles along with product profiles, production capacities, products/services, pricing analysis, profit margins, and manufacturing process developments. The report also covers strategic business measures undertaken by the companies to gain substantial market share. The report provides insightful information about recent mergers and acquisitions, product launches, collaborations, joint ventures, partnerships, agreements, and government deals.

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Some major players in the market include LyondellBasell Industrial NV, Plastika Kritis SA, Avient Corporation, Tosaf Group, Ampacet Corporation, Cabot Corporation, Americhem Inc., Hubron International, PENN Color Inc., and Vanetti SPA.

Some Key Highlights from the Report

• In December 2019, PolyOne Corporation made an announcement about signing an agreement for acquisition of color and additive masterbatch business of Clariant.
• Among the product type segments, additive segment accounted for significantly large revenue share in 2020. Additive masterbatch prevents degradation due to heat and offers protection from oxidation and UV rays. Also, it provides excellent resistance to fire and electricity.
• Among the industry vertical segments, building & construction segment accounted for second-largest revenue share in 2020. Black masterbatches are commonly used inn deck railings, tubing, pipes, and fencing. Masterbatches prevents corrosion caused to building end-products due to chemicals and also improves wear and tear resistance.

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Emergen Research has segmented the global masterbatch market on the basis of product type, polymer, industry vertical, and region:

Product Type Outlook (Revenue, USD Billion; 2018–2028)

• White
• Black
• Color
• Additive
• Filler

Polymer Outlook (Revenue, USD Billion; 2018–2028)

• Polypropylene
• High-density Polyethylene
• Low Density Polyethylene
• Polyvinyl Chloride
• Polyethylene Terephthalate
• Polystyrene
• Polyurethane
• Others

Industry Vertical Outlook (Revenue, USD Billion; 2018–2028)

• Building & Construction
• Packaging
• Automotive
• Textile
• Consumer Goods
• Agriculture
• Others

Regional Outlook (Revenue, USD Billion; 2018–2028)

• North America

1. U.S.
2. Canada
3. Mexico

1. Germany
2. U.K.
3. France
4. Italy
5. Spain
6. Sweden
7. BENELUX
8. Rest of Europe

1. China
2. India
3. Japan
4. South Korea
5. Rest of APAC

1. Brazil
2. Rest of LATAM

1. Saudi Arabia
2. UAE
3. South Africa
4. Israel
5. Rest of MEA

Overview of the Masterbatch Market Report:

• Introduction, Product Scope, Market Overview, and Opportunities
• Analysis of the Manufacturers with sales, revenue, and price analysis
• Comprehensive analysis of the competitive landscape
• Extensive profiling of the key competitors along with their business strategies and market size
• Regional analysis of the market along with sales, revenue, market share, and global position
• Country-wise analysis of the market along with types, applications, and manufacturing
• Strategic recommendations to established players as well as new entrants
• In-depth analysis of the risks, restraints, and limitations in the Masterbatch industry

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