A baby monitor, also known as a baby alarm, is a radio system used to remotely listen to sounds made by an infant. An audio monitor consists of a transmitter unit, equipped with a microphone, placed near to the child. It transmits the sounds by radio waves to a receiver unit with a speaker carried by, or near to, the person caring for the infant. Some baby monitors provide two-way communication which allows the parent to speak back to the baby (parent talk-back). Some allow music to be played to the child. A monitor with a video camera and receiver is often called a baby cam.
Market Dynamics
The Baby Monitors Market is primarily driven due to growing awareness about technologically advanced products for babies and infants among parents coupled with the increasing globalization, urbanization, and changing lifestyle. In last five years, various economies in the world have witnessed a rapid growth in the number of working parents. Moreover, rising concerns regarding the safety and security of infants, are also contributing a lot to the growth of baby monitor market. In addition, rapidly increasing online retailing is also a major driving factor for the baby monitor market growth. However, declining birth rates and safety concerns associated with these products can act as major restraining factors to market growth. Declining birth rate is a key challenge faced by manufacturers of baby monitors. Sedentary lifestyle and high-stress levels are the main causes of the low birth rate. Urbanization, smaller household, and bad work-life balance have led to increasing in the stress level among people. Low fertility is observed especially in the Western European countries, Japan, Canada, Russia, and Poland which limits market growth.
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Market Segment Analysis
By type, the global Baby Monitors Market is segmented into audio baby monitors and AV (Audio and video baby monitors). In 2018, audio and video baby monitors product type will account for the largest share in the baby monitors market and is expected to dominate the market during the forecast period, due to increased demand for smart baby monitors. There are some baby monitors which provide two-way communication in order to allow the parent to communicate with the baby. Baby cams are also booming in the current scenario which is getting fame in the market as a result of being equipped with a video displays in order to look after the infant.
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Competitive Landscape
Key players are adopting strategies such as mergers and acquisitions, partnerships, regional expansion, and product launches to stand out as strong competitors in the market.Global Baby Monitors Market is a competitive market with the presence of various global and regional players in the market. The major players include Angelcare, Dorel Industries (Dorel Juvenile Group), Koninklijke Philips, Lenovo (Motorola Mobility), Samsung Electronics, and VTech Holdings. Other key players in the market include iBaby Labs, NETGEAR, Summer Infant, Nanit, Hisense, Mayborn Group, Owlet Baby Care, Mattel, and others.
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