FuboTV launches its own ad format for connected TVs FuboTV has launched a proprietary connected TV ad format called 'The Triple Play.'
Fubo.tv/connect Inc. (d/b/a Fubo) (NYSE: FUBO), the leading sports-first live TV streaming platform, announced it is further enhancing its ad inventory with a new proprietary Connected TV (CTV) ad format, The Triple Play. The next iteration of Fubo's continued ad innovation, The Triple Play is a unique...