How E-commerce Will Boost the FMCG Sector Post COVID-19
A booming e-commerce sector was driven by the COVID-19 epidemic. E-commerce was crucial for brand durability, which supported FMCG sales’ continued strength. Because it enables a direct link between the producer and the consumer, e-commerce is still crucial to the business even after the uncertainty of lockdown. This relationship can promote FMCG sales and brand loyalty...
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