The increase in the volume of data and the need to maintain the legacy data is expected to propel the data migration market growth.

The global data migration market is forecast to reach USD 30.73 Billion by 2028, according to a new report by Reports and Data. The process of moving data from one format, location, or application to another is known as data migration.

This is the result of the introduction of a new system of location for the data. Data migration effectively selects, prepares, and transform data to transfer permanently from one storage to another. With a growing focus on optimization and technological advancements, companies are availing database migration services to move their data from on-premises to cloud-based storage.

Some added advantages reaped by enterprises from database migration solutions are the process ensures absolute data integrity, it reduces media and storage costs with significant improvements in ROI, and it also minimizes any possible disruption to daily business operations with minimal manual efforts and upgrades underlying applications and services while boosting efficiency and effectiveness. The process also helps in scaling of resources to meet the growing needs of business datasets coupled with building a customer base as it eliminates various obstacles that may hamper the customer-company relationship.

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The information and communication technology sector is rapidly gaining traction owing to rapid technological advancements, high demand for smartphones, laptops, computers and other modern electronic devices, and increasing adoption of latest technologies such as Artificial Intelligence (AI), Internet of Things (IoT), and cloud services. The ICT sector consists of several sections, software, hardware, telecommunications and other services. Factors such as increasing demand for advanced ICT services in BFSI, agriculture, retail, hospital and healthcare, rapid adoption of digitalization, rising number of internet users and high demand of advanced services and devices are expected to drive global market revenue growth during the forecast period. Other factors such as increasing need for managing large data base, rising concerns about data security and increasing investments in R&D activities are expected to boost market growth during the forecast period.

Competitive Landscape:

Competitive landscape of global Keyword market is quite fragmented with regional and global key players. These market players are involved in various strategies including mergers and acquisitions, collaborations, new product launches or corporate deals to retain their market position and expand their product portfolio.

some leading companies operating in the global Keyword market:

Oracle, IBM, SAP, Microsoft, Syncsort, SAS Institute, Information Builders, Talend, Attunity, and Scribe Software, among others.

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The global market is further segmented into type and application:

Component Outlook (Revenue: USD Billion; 2018-2028)

• Software
• Services

Business Functions Outlook (Revenue: USD Billion; 2018-2028)

• Marketing
• Operations
• Finance
• Legal
• Sales
• Human Resources

Organization Size Outlook (Revenue: USD Billion; 2018-2028)

• Small and Medium enterprises
• Large Enterprises

Deployment Mode Outlook (Revenue: USD Billion; 2018-2028)

• On-Premises
• On-Demand

End Users Outlook (Revenue: USD Billion; 2018-2028)

• BFSI
• Media and Entertainment
• Retail and Consumer Goods
• Energy and Utilities
• Manufacturing
• Healthcare
• IT and Telecommunications
• Government and Defense

 Regional analysis provides insights into key trends and demands in each major country that can affect market growth in the region.

• North America (U.S., Canada, Mexico)
• Europe (Germany, U.K., Italy, France, BENELUX, Rest of Europe)
• Asia Pacific (China, India, Japan, South Korea, Rest of APAC)
• Latin America (Brazil, Rest of LATAM)
• Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of MEA)

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