Market Overview:
Rapid urbanization, industrialization and increased use of automobiles have led to the rise in air pollution. Proliferation in gardens and plants aid in managing these environmental issues along with increasing the aesthetic value of the place. Vertical garden is a technique of growing plants on a vertically suspended panel with the help of hydroponics. These structures can be built on wall as substrate and also as freestanding living walls. Market Research Future (MRFR) has published a report asserting that the global vertical garden market is marked to expand at a notable CAGR of 6.18% during the forecast period of 2023–2030.
Market Drivers and Restraints:
Rise in air pollution as a result of industrialization and proliferation in automobiles that are being operated on daily basis have induced high demand for innovative initiatives to keep control on the environmental issues, mainly in developed and developing regions. Increasing construction of vertical gardens at public places and under the flyovers in metropolitan cities are propelling the growth of the global vertical garden construction market. Rise in popularity of indoor vertical gardens in commercial and residential buildings are also fueling the growth of the global vertical garden construction market. However, regular maintenance required for vertical gardens is acting as a challenge on the growth of the global vertical garden construction market during the review period.
Market Segmentation:
The global vertical garden construction market has been segmented on the basis of type and application. Based on type, the global vertical garden construction market has been segmented into indoor vertical garden construction and outdoor vertical garden construction. Increased construction of vertical gardens at public places and under flyovers are resulting in the significant growth of the outdoor vertical garden construction segment in the global vertical garden construction market over the review period. Based on application, the global vertical garden construction market has been segmented into residential construction and commercial construction.
Regional Analysis:
Geographically, the global vertical garden construction market has been segmented into four major regions such as North America, Asia Pacific, Europe and the rest of the world. The Asia Pacific region commands the major share in the global vertical garden construction market owing to the increased emphasis on green construction practices in the emerging economies of this region. The government in countries such as India, China, and Japan are focusing on constructing vertical gardens at public places and under flyovers as a result of increased air pollution caused due to vehicle emission. Initiatives of vertical gardens on roadside walls and pillars and rise in environmental awareness are majorly driving the vertical garden market in this region. Rapid urbanization and increased investments on aesthetic values in constructions are propelling the growth of the vertical garden construction market in the North America region. Growing concerns regarding the side effects of air pollution and its causative agents are fueling the expansion of the vertical garden construction market in the Europe region.
Industry Updates:
In December 2018, the Hackensack Meridian Health Medical Center, New Jersey, has installed vertical gardens in its new outpatient care facility on the center’s east campus. These gardens are considered to be durable, sustainable and easy to maintain alternative for traditional gardening techniques.
In November 2018, it has been announced that Brihanmumbai Municipal Corporation, India, is planning to build vertical gardens and skating rink under some of the major flyovers of the city.
Key Players:
The leading players profiled by MRFR that are operating in the global vertical garden construction market are LiveWall, LLC, Sempergreen BV, The Greenwall Company, ZTC International Landscape Solutions (P) Ltd., Rentokil Initial plc, American Hydrotech, Inc., ANS Group Global Ltd, Biotecture Ltd., Elmich Australia, and Fytogreen Australia.
Market Research Future (MRFR) is a global market research company that takes pride in its services, offering a complete and accurate analysis with regard to diverse markets and consumers worldwide. MRFR’s approach combines the proprietary information with various data sources to give an extensive understanding to the client about the latest key developments, expected events and also about what action to take based on these aspects.
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