Businesses need SMS marketing tools because - 

1) Allows customers to opt-in
2) Improves customer engagement
3) Delivered quickly
4) Affordable
5) Promotes interaction
6) Reaches a wide demographic
7) Integrates with other marketing channels
8) Strengthens customer loyalty

Text messaging isn’t just a convenient way to chat with friends. It’s also a powerful mobile marketing tool for small businesses. Reventors Techno Lab is a cloud telephony service provider-based company. They have many services to offer related to telephony, and SMS marketing is one of them.