There's an old saying that stuck in my head regarding the moving business and it goes like this: "Someone once said that the bitterness of poor quality remains long after the sweetness of low price", and it couldn't fit an industry like the moving business any better.

It's understandable that customers want to get the best price, but the best price in moving is never the lowest one. So let's look at what it takes to run a moving company so we can better understand their pricing.

What many people don't realize is that there are enormous costs involved in running a moving company. Consider the cost of fuel and how it has increased drastically over the last several years, and now imagine the cost of running a large moving truck and how much fuel it can consume even over short distances. And then you add in insurance. The insurance costs are one of the largest expenses for a moving company. The insurance companies see what the moving companies do as a higher risk, and charge for that type of coverage accordingly. Next you have the moving vehicle itself. A fully equipped quality moving vehicle will run a little over one hundred thousand dollars. Now imagine a moving company that has to maintain a fleet of them. Advertising, the stranglehold of a company that wants to make sure customers find them when looking for a local moving company. Have you ever wondered how a company shows up at the top of a web page after you've completed a search for a mover? In some markets, a moving company can pay as much as $20,000 a month just to show up in one of the top three spots on a web page search. And finally, there's the labor costs, the payroll for the people who get the moves and the employees that work on the moves. This is probably the most important expense for a moving company. To ensure you're using quality people, people you can trust, people who will serve your customers with high standards, you have to pay a lot more than minimum wage.movers broken arrow ok