The True Sizzle This Summer for HVAC in Nashville TN
The summer months are fast approaching and it has been said that this will be one of the hottest summers we are going to experience. Finding an HVAC in Nashville TN who offers commercial financing is one of the most optimum things to find.If you are an HVAC company, it's important to be able to offer financing because businesses are not about to take on the cash flow stress of having to buy new units. Contractors that offer financing can focus on the sale of a new system over repairing an old one.
When financing is offered, it is a solution that 40% of companies will take advantage of.
The contractor is able to demonstrate the value of a new system to when the customer is able to make affordable monthly payments. Most businesses can afford a small amount per month within their budget without hurting themselves financially. However, most companies cannot afford the cost of a new unit as a "one and done" kind of cost. Cash is oxygen for the business and better kept in the business vs a depreciating asset.
Commercial financing is a differentiating value for contractors to offer, and it can be the difference between a customer choosing you versus another Nashville HVAC Contractor For example, if you don't offer financing and the competition does, it would be an easy choice for the prospect to choose the contractor who offers financing.
When you can have that competitive edge, it can mean the difference of getting business versus losing it to the competitor. You are also more likely to be talked about in a positive way to other businesses once one business has learned about you, your services, and the fact that you offer financing.
Introducing financing to your customers will allow the cash flow savvy customers to justify the purchase of an HVAC unit because of the presence of a monthly payment. It will also allow you to sell the higher valued units to the people and show them the benefits to the better units. Once someone knows they can finance, they are more likely to consider the higher end units because they know it will save them money on their electric bills and last them longer.
Commercial financing is such an easy thing to offer your customers and can make the world of a difference. Once you begin offering monthly payments to all of your commercial customers, you may see a considerable increase in the amount of business you are able to close. People can't justify new units. However, when a unit breaks and you offer a monthly payment, the justification is suddenly there.
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