The confectionery packaging market is estimated at US$ 10.9 billion in 2022 and is projected to reach US$ 13.2 billion by 2027, at a CAGR of 3.3% from 2015 to 2021.

Sales of candy packaging are projected to increase 3.8% year over year from 2021 to 2022, totaling US$10.9 billion. In terms of market value, the chocolate and sugar confectionery segments are expected to represent a combined 89% of the market in 2022.

In addition, it is anticipated that APEJ and Western Europe will have the highest demand for confectionery packaging. By the end of 2027, it is predicted that both regions will jointly account for around 52% of the market.

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Global Confectionery Packaging Market: Competitive Landscape

The report has outlined the key players operating in the global Confectionery Packaging market, including players such as

  • Amcor Limited,
  • Smurfit Kappa Group,
  • Sealed Air Corporation,
  • Bemis Company, Inc.,
  • Crown Holdings, Inc., and
  • Berry Global. , Inc.,
  • Huhtamaki Oyj,
  • Mondi Group,
  • DS Smith Plc.,
  • International Paper Company,
  • Sonoco Products Company,
  • WestRock Company,
  • Clondalkin Group Holdings BV,

Schur Flexibles Holding GesmbH, Ahlstrom-Munksjö Oyj, Bomarko Inc., Printpack Inc., Stanpac Inc., MOD-PAC Corp. and Tomric Systems, Inc.

Anthropomorphic packaging to harness consumer appeal to pop culture characters driving market trends in North America

By incorporating the anthropomorphic designs of attractive and popular characters into their packaging, confectionery and candy brands have been able to attract children and fans of these popular characters. Creating candy packs in the shape of fictitious characters allows marketers to take advantage of the rise in popularity of these fictitious characters to convince fans to buy candy.

The trend of anthropomorphic packaging is widespread in the market, with significant adoption of pop culture such as cartoons, action and adventure films, and other famous fictional characters. Domestic and international manufacturers of confectionery products regularly develop their products in the form of trend characters and develop sauce packaging tailored to the form of such products.

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Confectionery Packaging Market by Category

By Packaging Type:

  • Flexible Packaging
    • Wrappers
    • Stickpacks & Sachets
    • Liners
    • Pouches
  • Rigid Packaging
    • Folding Cartons
    • Corrugated Boxes
    • Trays
    • Containers (Metal, Glass & Plastic)

By Material Type:

  • Plastic
  • Paper & Paperboard
  • Metal
  • Aluminum Foil
  • Glass

By Confectionery Type:

  • Chocolate Confectionery
    • Countlines
    • Slabs/Bars/Blocks
    • Boxed Assortments
    • Tablets
    • Others(Confectionery with toys, seasonal chocolates)
  • Sugar Confectionery
    • Gums, Jellies & Pastilles
    • Medicated Confectionery
    • Mints
    • Boiled Sweets
    • Toffees, Caramel & Nougats
    • Lollipops
    • Other Sugar Confectionery
  • Gums
    • Chewing Gums
    • Bubble Gums

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