That is the reason behind Dongsuh Furniture to come to Vietnam earlier than in the pipeline, following invading China and Japan. Vietnam is the 3rd market in Asia, after China, where Dongsuh möbel verschönern is present.It can be the appeal of the marketplace that created Master Bedding - financed by Casper, a well-known National bed supplier, determined to bring Amando high-end beds in Vietnam along with Korean furniture Dongsuh Furniture to distribute. in Viet Nam. Presently settling for cooperation.
The furniture market draws 1000s of participating companies, including probably the most exciting high-end part with titles such as for example Pho Xinh, Nha Vui, Index living mall, etc. foreign models due to the possibility from the domestic furniture industry of Vietnam.Real need and buying power of furniture business per capitaAccording to information of the Ho Chi Minh City Association of Great Arts and Timber Running (HAWA), just for furniture, the typical usage demand in Vietnam is 21 USD / person / year.
Determined, the range of domestic wooden furniture use in 2018 achieved US $ 4 billion.According to Mr. Phan Dang Chuong - Deputy Basic Manager of ERNST & Small Vietnam Restricted, before 5 decades, about 400,000 - 500,000 townhouses and high-class apartments have now been born in Vietnam. Typically, each house uses at the very least 1-2 hundred million dong for the inner, so there is less than 100,000 thousand dong for this demand.
Along with real estate, the strong growth of the furniture industry is also related to the formation of the middle-income group in Vietnam that's spread the appearance and demand of consumers. "Clients do not select furniture as normal objects but show their lifestyle, sophisticated cosmetic sense," Mr. Phan Dang Chuong shared.In 2018 Vietnam spent nearly 500 million USD to import furniture, which will be expected to keep to improve in the following years.
According to the discussing of representative of Eric Dinh, marketing director of Dongsuh Furniture, middle and high-end products and services have many value sectors including tens of million to almost 400 million dong / product. Particularly, the getting energy of the price part below 50 million VND accounts for 40% of sales with this business. And at the same time frame confirmed, the current furniture industry hasn't been properly examined in terms of solution value.
It is difficult but Dongsuh Furniture's model of offering furniture on the web can entirely change that. Getting things on the web in Korea as a habit of individuals, we think that in Vietnam, we can do the exact same, specially prior to the surge of IoT and e-commerce systems in Vietnam. selling home furniture can help save your self substantial prices and support all Vietnamese people are able to gain access to the true luxury furniture segment at an inexpensive price "- Mr.
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