The Guarana Market is estimated to be valued at US$ 5,062.1 Mn in 2022 and is expected to exhibit a CAGR of 7.1% over the forecast period of 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market Overview:
Guarana, a plant native to the Amazon basin, is widely used for its high caffeine content and natural energy-boosting properties. It is a popular ingredient in various food and beverage products, including energy drinks, dietary supplements, and functional beverages. Guarana is known for its potential health benefits, such as improving cognitive function, enhancing athletic performance, and promoting weight loss. The rising consumer awareness regarding the health benefits of natural ingredients and the growing demand for functional beverages are expected to drive the market growth.
Key Takeaways:
The global guarana market is expected to witness high growth, exhibiting a CAGR of 7.1% over the forecast period. This growth can be attributed to increasing consumer demand for natural and healthy beverages and supplements, with guarana serving as a popular natural stimulant and energy booster.
In terms of regional analysis, Brazil is the fastest-growing and dominating region in the guarana market. Being the primary source of guarana production, Brazil benefits from its favorable climate conditions and extensive cultivation of the guarana plant. The region also has a long-standing traditional use of guarana, which further drives market growth.
Key players operating in the guarana market include Vitaspice Brasil Ltda, Prover Brasil for Export Ltda, Herboflora Produtos Naturais Ltda, Ambev, Duas Rodas Industrial Ltd, A R De Sousa Ribeiro & Cia Ltd, Natural Amazon Herbs Producao De Extratos Ltda, Iris Trade Inc., The Green Labs LLC, and Nutra Green Biotechnology Co., Ltd. These players contribute to the market by offering a diverse range of guarana-based products and investing in research and development to meet evolving consumer preferences.
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