The Back and Neck Massager market intelligence report takes a closer view of the global market share, estimated growth rate, future market trends, entry-level barriers, fundamental market drivers, restraints, challenges, and opportunities. The report clearly defines the Back and Neck Massager market position on a global level. The detailed insights into the market’s geographical spectrum offered by the report make it an excellent source of knowledge about the Back and Neck Massager industry.

The back and neck massager market is expected to register significant growth in the coming years owing to the falling prices of massagers and their increasing availability on e-commerce platforms. A good quality neck and shoulder massager start from as low as USD 25 and go all the way up to USD 300 and beyond. A massage from a professional masseuse may cost one more than that.

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 Report Objective:

The report offers a complete analysis of the global Back and Neck Massager market with details about each market player including company profile, financial standing, global position, revenue contribution, production and manufacturing capacity, business expansion plans, and new product launches. Key players are strategizing various plans such as M&A acquisition, partnerships, joint ventures, license agreement and collaborations. Panasonic, HoMedics, Beurer, MedMassager, Fujiryoki, INADA, SKG, Breo Technology, Cozzia, and Human Touch among others. and others are some of the top companies profiled in the report.

The report also covers the scope of individual applications and types in each region. The report also covers details about production and consumption patterns, technological developments, revenue growth, market size, market share, key trends and demands influencing market growth in the region, and robust presence of key players in the region.

Some key findings from the report suggest

  • Based on type, the vibrating massager segment is forecast to register a CAGR of 7.7% during the forecast period. The robust segmental growth can be attributed to the effectiveness of vibrating massager and their increasing visibility on e-commerce channels.
  • Based on patient type, the older people segment accounts for the largest revenue share of the global back and neck massager market. This can be attributed to expanding geriatric population base and major prevalence of back pain problems in aging population.                                   
  • Based on application, the hospital segment is forecast to make major revenue contributions to the market revenue share during the forecast period. This can be attributed to increasing patient inclination towards professional massage therapist and a significant growth in number of hospitals offering therapeutic massage therapy for pain management.

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Emergen Research has segmented the global back and neck massager market on the basis of type, patient, application, and region:

Type Outlook (Revenue, USD Billion; 2018-2028)

 

  • Manual Massagers
  • Vibrating Massagers
  • Impulse Massagers
  • Others

 

Patient Outlook (Revenue, USD Billion; 2018-2028)

 

  • Adult
  • Older People
  • Baby

 

Application Outlook (Revenue, USD Billion; 2018-2028)

 

  • Household
  • Hospital
  • Others

Regional segmentation comprises of a current and forecast estimation of the market in the key geographical regions such as North America, Europe, Asia Pacific, Latin America, and Middle East & Africa.

The report addresses the following key points:

  • The report provides a forecast of market drivers, restraints, and future opportunities for the Back and Neck Massager market
  • The report further analyses the changing market dynamics
  • Regional analysis and segmentation of the market with analysis of the regions and segments expected to dominate the market growth
  • Extensive competitive landscape mapping with profiles of the key competitors
  • In-depth analysis of business strategies and collaborations such as mergers and acquisitions adopted by the key companies
  • Revenue forecast, country scope, application insights, and product insights

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