The video baby monitors market is estimated to be valued at US$ 1.47 Bn in 2023 and is expected to exhibit a CAGR of 12 % over the forecast period 2023-2030, as highlighted in a new report published by Coherent Market Insights.

SWOT Analysis:

·         Strengths: Video baby monitors provide real-time video and audio monitoring of babies, allowing parents to keep a close watch on their babies from anywhere. They offer peace of mind to parents. Many models come with advanced features like night vision, temperature monitoring, two way talkback which enhance safety.

·         Weaknesses: Video baby monitors require continuous power which can be an issue in power outages. The audio and video signal may get interfered if there are obstructions between the monitor and the camera unit. This leads to connectivity issues.

·         Opportunities: Growing working women population globally is increasing the demand for advanced baby monitoring solutions for remote monitoring. Technological advancements in IoT and AI integrated baby monitors are enhancing their functionality.

·         Threats: Strict privacy regulations around data security and privacy of videos/audios captured may hamper the demand. Availability of cheaper alternatives impacts brand loyalty.

Key Takeaways:

The Global Video Baby Monitors Market Size is expected to witness high growth, exhibiting CAGR of 12% over the forecast period, due to increasing working women population globally. Long working hours of parents require advanced monitoring solutions for babies' safety and care.

Regional analysis: North America dominated the global video baby monitors market in 2022 with over 30% revenue share. This is attributed to increasing disposable income and rising awareness about advanced baby care products. Asia Pacific is projected to be the fastest growing region during the forecast period owing to rapid urbanization, growing economy and rising birth rates in emerging countries like China and India.

Key players operating in the video baby monitors market are Motorola Mobility LLC, Samsung Electronics Co. Ltd., Lorex Technology Inc., VTech Communications Inc., Foscam Digital Technologies LLC, iBaby Labs Inc., Summer Infant Inc., Nest Labs Inc., Withings Inc., Angelcare Monitor Inc. Key players are focused on incorporating latest technologies like AI, thermal imaging and acoustic monitoring in their products to gain competitive edge. They also adopt strategies like new product launches, collaborations and acquisitions for market expansion.

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