SWOT Analysis
Strength: The beta glucan market has strong growth potential due to the various health benefits of beta glucan such as boosting immunity, lowering cholesterol, and improving heart health. Beta glucan is used as an ingredient in various food products and dietary supplements. The increasing awareness about the benefits is driving the demand for beta glucan.

Weakness: The beta glucan extraction process from sources such as oats and barley is complex and expensive. This increases the cost of beta glucan products. Further, lack of standardization in terms of dosage and purity exists in the market.

Opportunity: Growing demand for functional food and beverages provides an opportunity for increased usage of beta glucan in these products. Further, the rising health-conscious consumer base opens up opportunities for new product development in the market.

Threats: Stringent regulatory frameworks and approval process for new ingredients pose threats for market growth. Further, the availability of alternative functional ingredients may threaten the demand for beta glucan.

Key Takeaways
Global Beta Glucan Market Size is expected to witness high growth, exhibiting CAGR of 8.0% over the forecast period, due to increasing health consciousness among consumers. The various health benefits of beta glucan such as boosting immunity, lowering cholesterol, and improving heart health are driving its demand from food & beverage and pharmaceutical industries.

Regional analysis:

North America is expected to dominate the global beta glucan market over the forecast period. This is attributed to the increasing consumer preference for healthy and functional foods in the region. Furthermore, strong growth is anticipated in Asia Pacific led by China, India, and Japan on account of rising health expenditure and growing middle-class population.

Key players
Key players operating in the beta glucan market are Associated British Foods Plc, Biotec Pharmacon ASA (Biotec BetaGlucans AS), Biothera, the Immune Health Company, Ceapro Inc., Immuno Medic AS, Koninklijke DSM N.V., Super Beta Glucan (SBG) Inc., Groupe Soufflet S.A (AIT Ingredients), Tate & Lyle plc. (Tate & Lyle Oats Ingredients), and Zilor Inc. (Biorigin). 

Get More Insights on this Topic- https://www.zupyak.com/p/3948548/t/beta-glucan-supplementation-is-fastest-growing-segment-fueling-the-growth-of-beta-glucan-market