Fluoroscopy is a medical imaging technique commonly used in minimally invasive surgery that allows real-time x-ray imaging and guidance for surgical instruments. It uses a continuous X-ray source and a fluorescent screen or monitor, which creates images that are generally of lower intensity than radiography or computed tomography. Fluoroscopy is widely used in procedures involving the gastrointestinal tract, urinary tract, respiratory system, cardiovascular system and musculoskeletal system, among others.

The global Fluoroscopy Devices Market is estimated to be valued at US$ 4720.31 Mn in 2023 and is expected to exhibit a CAGR of 5.9% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market Dynamics:
The global fluoroscopy devices market is witnessing significant growth, which can be attributed to technological advancements in imaging technologies leading to higher resolution images and better visualization for surgeons. Companies are focusing on developing devices with advanced features such as high image quality, increased brightness and contrast, and digital imaging for storage and telemedicine. For instance, Philips introduced Zenition, a mobile C-arm system with features such as 70% greater image quality and 50% dose reduction compared to previous models. Several market players are also integrating their devices with advanced technologies such as artificial intelligence and augmented reality to improve imaging capabilities. Furthermore, growing burden of chronic diseases leading to increasing surgical procedures will also boost demand for fluoroscopy devices over the forecast period. However, limitations of fluoroscopy such as exposure to radiation and lack of tissue characterization compared to computed tomography may slightly restrain market growth.

SWOT Analysis
Strength: The fluoroscopy devices market has been witnessing technological advancements such as the development of mini C-arms and portable fluoroscopes, which provide high image quality with better mobility and convenience. Manufacturers are also focusing on developing devices integrated with advanced imaging technologies such as 3D imaging and flat panel detectors for better visualization. The rising healthcare expenditure and increasing demand for minimally invasive surgeries are also fueling the growth of this market.
Weakness: However, factors such as the high cost of advanced fluoroscopy devices and procedures and less availability in remote areas are hindering the wide adoption of these systems. Furthermore, lack of adequate reimbursement policies for fluoroscopy procedures in developing regions poses significant challenges.
Opportunity: The market is expected to witness lucrative opportunities with the growing demand for angiography systems and C-arms in emerging countries. Moreover, rising demand for interventional radiology and pain management procedures will create new avenues for players. Growing awareness about benefits of minimally invasive procedures against traditional surgery will also augment the demand.
Threats: Stringent regulatory approval process and increased competition from alternative imaging modalities such as CT can hamper the business growth of players. Furthermore, concerns regarding high radiation exposure from fluoroscopy may restrict the wide adoption.

Key Takeaways
The Global Fluoroscopy Devices Market Demand  is expected to witness high growth. Regional analysis related content comprises: North America dominates the global market and is expected to retain its position throughout the forecast period. This is attributed to rising prevalence of chronic diseases, growing demand for minimally invasive procedures along with availability of advanced healthcare infrastructure and reimbursement policies in the region. Asia Pacific is likely to show lucrative growth owing to rising healthcare expenditure, increasing number of hospitals & clinics equipped with advanced imaging systems, and growing medical tourism in countries such as China, India and Japan.

Key players:

Key players operating in the fluoroscopy devices market are Hologic Inc., Siemens Healthcare GmbH, Shimadzu Medical, Koninklijke Philips NV, FUJIFILM Holdings Corporation, Carestream Health, Canon Medical Systems Corporation, General Electric Company (GE Healthcare), and ATON GmbH (Ziehm Imaging Inc. and OrthoScan, Inc.). Key players are focusing on new product launches, agreements, partnerships and expansion strategies to strengthen their market position. For instance, in 2022, Siemens Healthineers launched Cios Spin C-arm system with advanced imaging capabilities.

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