Makeup packaging serves the important purpose of protecting makeup products while ensuring their longevity and freshness. Products like foundations, concealers, compacts, and lipsticks are enclosed in packaging materials like plastic, glass, and metal. These help maintain the visual appeal, texture and potency of makeup over extended periods.

The global Makeup Packaging Market is estimated to be valued at US$ 8126.3 Mn in 2023 and is expected to exhibit a CAGR of 5.3% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market key trends:

The innovations in eco-friendly packaging solutions have emerged as a key trend in the Makeup Packaging Market. Consumers are increasingly demanding sustainable and environment-friendly alternatives to conventional plastic packaging. This has driven cosmetic brands to invest in innovative packaging materials made from renewable and recycled content. For instance, certain packaging is made from sugarcane-based bioplastics that decompose faster than regular plastics. Companies are also utilizing recycled metal, glass and paper board in new product designs. Such innovations allow brands to fulfill the dual objectives of sustainability and appealing aesthetic presentation expected in the luxury cosmetics segment. This focus on eco-packaging is expected to further accelerate the demand for Makeup Packaging over the forecast period.

Segment Analysis

The global Makeup Packaging Market Demand is dominated by the skin care segment. This is owing to increasing consumer awareness regarding the benefits of natural skin care products and rising skin concerns such as acne, sun damage, dark spots, etc. The adoption of organic and natural products for skin care is on a rise as consumers are increasingly looking for products with natural ingredients and minimal chemicals. The natural skin care products segment is expected to witness high growth during the forecast period.

Key Takeaways

The global makeup packaging market is expected to witness high growth on account of growing demand for skin care and cosmetic products. The global Makeup Packaging Market is estimated to be valued at US$ 8126.3 Mn in 2023 and is expected to exhibit a CAGR of 5.3% over the forecast period 2023 to 2030.

North America currently dominates the global market and is expected to maintain its leading position over the forecast period. This can be attributed to high consumer spending on personal care products in countries like the US and Canada. Asia Pacific is expected to be the fastest growing region for the makeup packaging market during the forecast period. Significant growth in cosmetic and personal care industries along with rising per capita expenditure on personal care products is driving the market in the region. Countries like China, India, Japan, and South Korea are major markets contributing to the regional market growth.

Key players

Key players operating in the makeup packaging market are Accord Healthcare Inc., Viatris Inc., Sandoz Inc., Sun Pharmaceutical Industries Inc., Vintage Pharmaceuticals Inc., Zydus Pharmaceuticals USA Inc., Watson laboratories Inc., Torrent Pharmaceuticals Ltd., Dr Reddy's Laboratories Ltd., Unichem Laboratories Ltd., Apotex Inc. and Intas Pharmaceuticals Ltd. Key players operating in the makeup packaging market are focusing on developing innovative and sustainable packaging solutions to cater to evolving consumer preferences. Accord Healthcare Inc. offers a wide range of makeup packaging products made using eco-friendly materials. Viatris Inc. provides premium cosmetic containers and compacts manufactured using cornstarch to reduce plastic waste.

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