The global water dissolvable labels market is anticipated to reach a valuation of US$ 106.9 billion in 2023, driven by sustainability and environmental concerns. The trend is expected to create new opportunities for the market, leading to a projected CAGR of 5.0% between 2023 and 2033, and reaching a total valuation of approximately US$ 174.2 billion by 2033.

One of the major factors contributing to the growth of the water dissolvable labels market is the regulatory compliance and product safety. Industries, especially those dealing with food, pharmaceuticals, and chemicals, are subject to stringent regulations regarding product labeling and safety information. Water dissolvable labels ensure that all necessary information is communicated accurately and safely, reducing the risk of non-compliance and contributing to product safety.

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The rise of e-commerce has revolutionized consumer shopping habits, making the unboxing experience a crucial touchpoint. Water dissolvable labels enhance this experience by effortlessly dissolving upon contact with water during unboxing. The feature adds an element of surprise and delight for consumers, leaving a positive and memorable impression.

Water dissolvable labels eliminate the need for labor-intensive label removal processes, reducing operational costs for businesses. Manufacturers benefit from improved efficiency in labeling and packaging processes, leading to overall cost savings and enhanced productivity.

Key Takeaways from the Market Study

  • Global water dissolvable labels market was valued at US$ 101.9 billion by 2022-end.
  • From 2018 to 2022, the market demand expanded at a CAGR of 3.1%.
  • The United States and Germany are expected to hold a dominant CAGR of 4.9 and 4.8% during the forecast period.
  • By ink type, water-based ink segment is expected to constitute a CAGR of 4.9% in 2033.
  • On the basis of end use, food & beverage segment is expected to dominate the market with a CAGR of 4.9% in 2033.
  • From 2023 to 2033, water dissolvable labels market is expected to flourish at a CAGR of 5.0%.
  • By 2033, the market value of water dissolvable labels is expected to reach US$ 174.2 billion.

Product freshness and shelf life, across the globe, is a major factor that is expected to propel the growth of the water dissolvable labels market in the near future, remarks an FMI analyst.

Market Drivers-

  • Sustainability and Environmental Concerns: There is a growing awareness of environmental issues, and businesses and consumers are increasingly looking for eco-friendly and sustainable packaging solutions.
  • Regulations and Compliance: In some industries, such as food and pharmaceuticals, strict regulations require labels to be removed completely before products are used or consumed.
  • Ease of Application and Removal: Water-soluble labels are easy to apply and remove. This ease of use has made them attractive for industries where quick and hassle-free label application and removal are important, such as the food and beverage industry.
  • Food Industry Applications: Water-soluble labels have found significant use in the food industry for labeling items like fruits and vegetables. They dissolve in water, eliminating the need for manual label removal and reducing labor costs.

Competitive Landscape

Prominent players in the water dissolvable labels market are

  • Stranco,
  • Brady Worldwide Inc.,
  • Avanta,
  • Shenzhen Mibils Precision Co.,Ltd.,
  • GA International Labtag,
  • River Labels & Labeling Ltd.,
  • 3 Sigma,
  • SmartSolve Industries,
  • Thomas Scientific,
  • VWR International, LLC.,
  • among others.

Recent Developments:

  • In 2023, Multi-Color Corporation acquired the Hexagon Label Group in Australia and New Zealand.
  • In the same year, GA International Labtag launched its new line of water dissolvable labels for the pharmaceutical industry.
  • In 2022, 3 Sigma launched its new water dissolvable labels for the industrial market.
  • In 2021, UPM Raflatac launched its new line of water dissolvable labels for the retail market.
  • In the same year, Lintec Corporation developed a new water dissolvable label film that is more resistant to water and chemicals.

Key Segments Profiled In The Global Water Dissolvable Labels Market

By Ink Type:

  • Water-based Ink
  • Solvent-based Ink

By Printing Technology:

  • Direct Thermal Printing
  • Thermal Transfer Printing
  • Laser Printing
  • Flexography Printing

By End Use:

  • Food & Beverage
  • Pharmaceuticals
  • Chemical
  • Electrical & Electronics
  • Shipping & Logistics

Region:

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • South Asia and Pacific
  • East Asia
  • Middle East and Africa (MEA)