Canned tuna refers to cooked and processed tuna fish packed in a sealed container, usually a metal can. Canned tuna is easy to prepare, store and transport, making it a popular source of protein. Rising health awareness among consumers has boosted the demand for protein-rich foods like canned tuna.

The global canned Tuna Market is estimated to be valued at US$ 19.54 Bn in 2024 and is expected to exhibit a CAGR of 16. % over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market key trends:
The demand for protein-rich foods has been steadily growing over the past few years. Canned tuna is considered a good source of high-quality protein and is also low in fat and calories. It contains essential nutrients like omega-3 fatty acids, selenium and vitamin D. With rising health consciousness, consumers are increasingly preferring canned tuna for its protein content. The market has witnessed innovations in flavors and varieties of canned tuna to suit evolving consumer tastes. Products in pouches and cups are also gaining traction among younger consumers looking for easy-to-eat portable snacks. All these factors are expected to contribute significantly to the high growth rate of the global canned tuna market over the forecast period.

Segment Analysis
Canned tuna market is dominated by skipjack tuna segment accounting for over 60% share due to lower price and neutral flavor appealing to wide consumer base globally. Albacore tuna segment captures around 30% share owing to higher protein content and firm fleshy texture favored by health conscious consumers. Other segments including yellowfin and bigeye tuna have negligible market shares.

Key Takeaways
The Global Canned Tuna Market Size is expected to witness high growth over the forecast period of 2023 to 2030.

Regional analysis: The Asia Pacific region is the fastest growing as well as the dominating regional canned tuna market aided by rising population, rapid urbanization and changing dietary habits in developing economies. China enjoys largest market share in the region on account of huge consumer base while India is expected to offer lucrative opportunities over the coming years supported by growing working population preferring ready-to-eat packaged foods.

Key players operating in the canned tuna market are Indian Tobacco Company, Mavalli Tiffin Room, Gits Food Products Pvt. Ltd., Kohinoor Foods, Priya Foods, and Bambino Agro-Industry. Indian Tobacco Company leads the India canned tuna market with over 30% value share owing to wide distribution network and diverse product portfolio catering to varied consumer segments. Mavalli Tiffin Room has strong presence in South India market specialized in regional flavored tuna preparations.

 

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