Global ambulance services market is projected to witness a CAGR of 9.71% during the forecast period 2024–2031, growing from USD 48.72 billion in 2023 to USD 102.21 billion in 2031. The ambulance service industry is experiencing growth due to several reasons. One of them is the aging population, which is more susceptible to chronic diseases like obesity, diabetes, and heart disease. Another contributing factor is the shortage of primary care providers and clinics, which results in an increased reliance on emergency services. Furthermore, there is a rise in chronic diseases, traumatic accidents, and the geriatric population, which further increases the demand for ambulance services. In some cases, people with underlying chronic illnesses, recent bereavement, or following discharge from the hospital tend to make high use of the emergency ambulance service. Additionally, policies like the Affordable Care Act (ACA) have imposed financial penalties on hospitals for patient readmissions, which incentivizes hospitals to rely on ambulance services for non-urgent transportation and reduce readmissions, further enhancing growth in the market.

However, regulatory guidelines for vehicles, supplies, and services provided may pose challenges to expanding the market. Particularly in the United States market, the certificate of necessity is one such example of regulatory obligations. Increasing inter-facility travel between specialty healthcare facilities is another significant challenge for the market. Contractual limitation between service providers and healthcare facilities also limits the expansion for local players.

In November 2023, The Queen Creek Fire and Medical Department in the United States revealed their plans to expand their ambulance service, with a budget of USD 4.6 million. This will involve purchasing five new ambulances at a cost of USD 1.9 million, as well as ongoing operating expenses of USD 2.7 million. Previously, Queen Creek had relied mainly on a private ambulance company, American Medical Response, which also serves other nearby communities.

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Technological Advancements in Ambulances

Technological advancements in ambulances have significantly transformed the ambulance services market. These advancements include the use of RFID, 5G connectivity, high-resolution video calling, remote healthcare solutions, and integrated healthcare systems. The integration of these technologies has improved the efficacy, efficiency, and safety of ambulance services, leading to better patient care and outcomes. Additionally, remote healthcare solutions and integrated healthcare systems have enabled faster and more effective delivery of care. Furthermore, disinfection technologies, such as ultraviolet light disinfection systems, have become crucial for ensuring the cleanliness and safety of ambulance equipment. Overall, these technological advancements have played a vital role in the evolution of ambulance services, ultimately benefiting both the public and healthcare providers.

In October 2023, 5G-connected ambulances were launched, which are developed under collaboration between Chunghwa Telecom and Ericsson 5G for St. Paul’s Hospital, Canada. These ambulances are enabled by network slicing technology on 5G standalone architecture. Isolated network slices and radio resource partitioning guarantee seamless transmission of patients’ real-time data and 4K videos from ambulances to hospitals. This collaboration is a significant step towards enhancing emergency medical care with 5G technology.

Growing Number of Trauma Cases

The growing number of trauma cases increases the demand for ambulance services due to the need for timely and specialized medical care for critically injured patients. Traumatic injuries are a leading cause of death, and the timely transport of patients to trauma hospitals is crucial for their survival. Research has shown that an increase in trauma cases leads to a higher demand for emergency ambulance services, impacting the quality of care, healthcare costs, and the number of admissions in emergency departments. In addition to physical trauma, mental health emergencies also contribute to the demand for ambulance services. The COVID-19 pandemic and related lockdowns have impacted the demand for ambulance services, with changes in the number and types of emergency cases being observed.

According to the Global Status Report on Road Safety 2023 published by WHO estimates that around 1.19 million road traffic deaths occurred in 2021 corresponding to a rate of 15 road traffic deaths per 100,000 population.

Dominance of Ground Ambulance Segment While Fast Growth for Air Ambulances

The ground ambulance segment has a dominant position in the ambulance services market. This is primarily because they are widely preferred during emergency services due to various factors such as heavy traffic, expanding metropolitan population, and increasing demand for pre-hospital emergency services on the ground. Ground ambulances are the most used type of ambulance, offering a range of services from basic to advanced life support. They play a crucial role in ensuring timely and efficient transportation of patients to medical facilities, especially in areas where air transportation is impractical, such as inside residential areas. While ground ambulances dominate the market, the growing incidence of accidents in remote places or inaccessible terrains is expected to bolster the adoption of air ambulance services.

For instance, in April 2023, RED.Health, a medical emergency response platform in Hyderabad, launched ‘Red Air Guardian,’ a new air ambulance service. The service is available in over 550 cities in India and includes a fleet of eight specialized aircraft. The ambulances are equipped with advanced medical technology and staffed by highly qualified critical care professionals.

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Emergency Ambulance Services to Dominate the Market

The emergency ambulance services are expected to dominate the market due to factors such as the high incidence of traumatic accidents and the presence of a large population aged over 60 years, which is prone to various medical conditions. During the COVID-19 pandemic, the high number of cases of COVID-19 led to a significantly high demand for emergency ambulance services. Emergency ambulance services play an indispensable role in addressing urgent medical needs and ensuring swift responses during accidents, emergencies, and crises. Service providers are also expanding the scope of this segment by incorporating technology-driven solutions in ambulance vehicles. Government and stakeholders’ attempt to address medical emergencies are also boosting the growth of this segment.

For instance, in March 2023, The East of England Ambulance Service NHS Trust started piloting Hybrid Connex, a new technology that provides strong connectivity for ambulance crews and vehicles in areas where cellular connectivity is not available. The EUR 5.7 million initiative is co-funded by the European Space Agency and the United Kingdom Space Agency to create the prototype for an always-connected and cloud-based digital ambulance. Hybrid Connex combines software, hardware, and cellular and satellite services into one package. The initiative is led by UK emergency services connectivity specialists Excelerate Technology and includes NHS Arden and Greater East Midlands Commissioning Support Unit, Livewire, the Satellite Applications Catapult, and Vodafone.

In moments of crisis, every second counts. Ambulance services play a critical role in providing timely medical assistance to individuals experiencing emergencies. As the healthcare landscape continues to evolve, so too does the ambulance services market. This blog post explores the dynamics shaping this vital sector, from technological advancements to evolving patient expectations.

The Need for Speed: In emergency situations, swift access to medical care can mean the difference between life and death. Ambulance services are the frontline responders, equipped to deliver critical care en route to healthcare facilities. With urbanization and increasing road congestion, the demand for efficient ambulance services has never been higher. As a result, the ambulance services market is witnessing steady growth globally.

Technological Innovations Driving Efficiency: Advancements in technology are transforming every aspect of healthcare, and ambulance services are no exception. From GPS tracking and real-time monitoring systems to telemedicine capabilities, ambulances are becoming mobile healthcare hubs. Automated external defibrillators (AEDs), portable ultrasound devices, and point-of-care testing kits enable paramedics to initiate treatment even before reaching the hospital, improving patient outcomes.

Addressing Specialized Needs: Ambulance services are diversifying to meet specialized healthcare needs. Neonatal ambulances equipped with advanced incubators cater to newborns requiring intensive care during transport. Bariatric ambulances, designed to accommodate larger patients, ensure safe and comfortable transportation. Similarly, air ambulances provide rapid response and long-distance medical transport, particularly in remote or inaccessible areas.

Quality of Care and Patient Experience: Beyond speed and technology, the quality of care and patient experience are paramount. Ambulance services are focusing on enhancing professionalism, training, and communication to deliver compassionate and effective care. Patient-centric initiatives, such as family notification systems and feedback mechanisms, aim to improve satisfaction and build trust within communities.

Navigating Regulatory Challenges: The ambulance services market operates within a complex regulatory environment, with varying standards and certification requirements across jurisdictions. Compliance with regulations pertaining to ambulance design, equipment, staffing, and licensing is essential to ensure patient safety and quality of care. Market players must stay abreast of regulatory updates and invest in continuous training and accreditation.

Future Outlook: The future of ambulance services promises further innovation and evolution. Integration with telemedicine platforms, artificial intelligence (AI) for triage and decision support, and drone technology for rapid response in remote areas are on the horizon. Collaborations between ambulance services, healthcare providers, and technology firms will drive progress and ensure the delivery of timely, efficient, and patient-centered emergency care.

Conclusion: As the healthcare landscape evolves, so too must ambulance services adapt to meet the evolving needs of patients and communities. With technological innovations, specialized care offerings, and a commitment to quality and patient experience, the ambulance services market is poised for continued growth and transformation. Ultimately, every advancement in emergency care brings us one step closer to saving lives and ensuring healthier futures for all.

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