According to Market Research Future (MRFR), the men's hair color market, valued at USD 0.5 billion in 2022, is expected to expand significantly. Projections indicate growth from USD 0.53 billion in 2023 to USD 0.93 billion by 2032, showcasing a compound annual growth rate (CAGR) of 7.15% during the forecast period (2023 - 2032).

Key Boosters and Deterrents

The expanding millennial population base that is extremely fashion trendy has led to higher consumption of hair color that come in appealing shades. Evolving lifestyles, increase in urbanization, and the growth in the youth populace in developing economies should present a host of profitable opportunities to leading vendors in the following years. Other factors encouraging market growth include the surge in spa and salon services that offer a variety of hair color and that too with professional guidance. The soaring number of metrosexual men combined with the surging per capita disposable income across several regions also benefits the worldwide market.

Major growth boosters in the form of e-commerce channels have emerged to help manufacturers reach out to a bigger consumer base. Online shopping sites and various social media platforms help boost brand awareness among consumers. Product launches by established as well as new players in the men’s hair industry also help facilitate brand recognition.

Renowned Players

L'oreal SA (France), Revlon, Inc. (United States), Coty, Inc. (United Kingdom), Indus Valley (India), Combe Incorporated (USA), Hoyu Co. , Ltd (Japan), John Paul Mitchell Systems (USA), Cover Your Gray (USA), Kao Corporation (Japan) and NATULIQUE ApS (Denmark)

Market Segmentation

Men’s Hair Color Product Type Outlook

  • Permanent
  • Semi-Permanent Hair Color
  • Temporary Hair Color
  • Root Touch-Up

Men’s Hair Color Category Outlook

  • Conventional
  • Natural
  • Organic

Men’s Hair Color Distribution Channel Outlook

  • Store-Based
  • Non-Store-Based

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Geographically, the detailed analysis of consumption, revenue, market share, and growth rate of the following regions:

- The Middle East and Africa (South Africa, Saudi Arabia, UAE, Israel, Egypt, etc.)

- North America (United States, Mexico & Canada)

- South America (Brazil, Venezuela, Argentina, Ecuador, Peru, Colombia, etc.)

- Europe (Turkey, Spain, Turkey, Netherlands Denmark, Belgium, Switzerland, Germany, Russia UK, Italy, France, etc.)

- Asia-Pacific (Taiwan, Hong Kong, Singapore, Vietnam, China, Malaysia, Japan, Philippines, Korea, Thailand, India, Indonesia, and Australia).

Research Methodology

The report has its roots definitely set in thorough strategies provided by proficient data analysts. The research methodology involves the collection of information by analysts only to have them studied and filtered thoroughly in an attempt to provide significant predictions about the market over the review period. The research process further includes interviews with leading market influencers, which makes the primary research relevant and practical. The secondary method gives a direct peek into the demand and supply connection. The market methodologies adopted in the report offer precise data analysis and provide a tour of the entire market. Both primary and secondary approaches to data collection have been used. In addition to these, publicly available sources such as annual reports, and white papers have been used by data analysts for an insightful understanding of the market.

Key questions answered in the report:

  • Which are the five top players of the Men’s Hair Color market?
  • How will the Men’s Hair Color market change in the next five years?
  • Which product and application will take a lion’s share of the Men’s Hair Color market?
  • What are the drivers and restraints of the Men’s Hair Color market?
  • Which regional market will show the highest growth?
  • What will be the CAGR and size of the Men’s Hair Color market throughout the forecast period?

Men’s Hair Color Industry Developments

For Instance, March 2023Godrej Consumer Products Ltd. (GCPL), one of India's major hair color companies, has democratized the hair color sector in South India with a new shampoo hair color brand priced at INR 15.

For Instance, February 2022BBlunt, based in Mumbai, was purchased by Mamaearth, a direct-to-consumer (D2C) business, from Godrej Consumer Products Limited (GCPL).

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