Cold pressed juice is a process in which ripe fruits and vegetables are slowly crushed and pressed under low pressure thus preserving the natural flavors, aromas and nutrients of the produce being used. Some of the key advantages of cold pressed juices include higher nutritional value due to no heat processing, fresh taste, easy absorption into bloodstream and presence of natural enzymes. The growing health conscious population globally is increasingly consuming cold pressed juices for their numerous health benefits.
The Global Cold Pressed Juice Market is estimated to be valued at US$ 920.72 Mn in 2024 and is expected to exhibit a CAGR of 4.1% over the forecast period 2024 To 2031.
Key Takeaways
Key players operating in the Cold Pressed Juice market include ADLINK Technology Inc., Ahrma Group, Ambrosus, Chainvu, Ennomotive, Lightning Technologies LLC., LogTrade, Metiora, NFC Group, RM2., TronicsZone, and others. ADLINK Technology Inc. is one of the leading players in the market and offers a wide range of cold pressed juices made from fruits and vegetables.
Key opportunities in the market include potential growth in developing regions, product innovation and launch of organic and functional Cold Pressed Juices Market Demand. Emerging economies in Asia Pacific and Middle East are expected to provide significant opportunities to players over the forecast period.
Globally companies are expanding their footprint by setting up production and distribution facilities in new geographies. For instance, Ahrma Group has expanded its operations across Middle East and North Africa whilst Ambrosus now has a global presence across North America, Europe and Asia Pacific.
Market Drivers
Increasing health consciousness - The growing awareness about benefits of consuming fresh and nutrient dense juices has been driving the demand for cold pressed juices which retain high nutritional value. The health benefits associated with consumption of cold pressed juices such as energizing effects, weight management support, digestion support are encouraging consumers to opt for these juices.
Market Restrain
High price points - The process of cold pressing is time consuming and labor intensive which makes cold pressed juices more expensive than conventionally processed juices. The high price points pose a major challenge for widespread adoption of these juices.
Segment Analysis
The fruit based segment is dominating the global cold pressed juice market currently. Fruit juices are easily available throughout the year and there is huge demand for drinks prepared from fresh fruits. Moreover, consumers are more inclined towards fruit based drinks for their rich nutritional profile. The nut & blended variant segment is also growing significantly. This segment provides varieties made from blending of nuts, seeds and fruits which are gaining popularity among health conscious population.
Global Analysis
North America region accounts for the largest market share currently due to increasing health cognizant population. Rising awareness regarding nutritional benefits of cold pressed juices is fueling market growth in this region. Asia Pacific region is considered as the fastest growing market for cold pressed juices. Factors such as improving lifestyle, changing eating habits and surging demand for healthy beverages are propelling market expansion in Asia Pacific countries like India and China. Presence of prominent global as well as domestic players along with growing retail infrastructure is augmenting cold pressed juice market in Asia Pacific region.
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