Digital Health Industry Overview
The global digital health market size was valued at approximately USD 240.9 billion in 2023 and is anticipated to expand significantly, with a projected compound annual growth rate (CAGR) of 21.9% from 2024 to 2030. This rapid growth is fueled by multiple key factors. The market benefits from a strong foundation of telehealthcare platform developers, mHealth (mobile health) application providers, wearable device manufacturers, and e-prescription systems, which are increasingly catering to healthcare needs worldwide.
Additionally, the healthcare industry presents considerable growth opportunities for the IT sector, particularly due to supportive government policies and initiatives across various regions. These policies encourage the development and adoption of digital health technologies, making it easier for companies to introduce and expand digital health solutions. Moreover, a growing emphasis on preventive healthcare and increased funding for mHealth startups contribute significantly to the market’s expansion, as these trends promote innovation and accessibility in health services.
The demand for digital health solutions is also driven by the rising prevalence of chronic diseases such as diabetes, heart disease, and cancer. These conditions highlight the need for effective remote monitoring and management tools, allowing patients to track their health more closely, stay consistent with treatment plans, and communicate efficiently with healthcare providers. Digital health tools thus play a critical role in enhancing patient care and improving health outcomes, further propelling the market forward.
Gather more insights about the market drivers, restrains and growth of the Digital Health Market
Regional Insights:
North America Market Dominance (2023)
- Largest revenue share of 38.2% in 2023, attributed to:
- Technological advancements and rising healthcare IT expenditure to improve infrastructure
- Favorable government initiatives encouraging digital healthcare growth
- Emergence of startups and a high level of readiness to adopt advanced technology
- Increased smartphone penetration and improved internet connectivity
- Substantial funding and investments in healthcare IT
- Advancements in network coverage, a growing geriatric population, and a rising prevalence of chronic diseases
- Shortage of primary caregivers, which fuels demand for digital health solutions
U.S. Digital Health Market Trends
- The U.S. leads North America with an 88.2% revenue share in 2023, due to:
- Advanced healthcare management and cutting-edge software innovations
- Strong presence of key players across mobile and network segments
- According to Insider Intelligence (Dec 2022), 63.4% of U.S. adults used a health-related app in the past year
- Growing health consciousness has increased popularity of health and fitness apps, with a focus on fitness and nutrition tracking, showing high consumer interest in digital health tools
Asia Pacific Digital Health Market Trends
- Fastest projected CAGR from 2024 to 2030, driven by:
- Growing adoption of eHealth platforms and increased healthcare spending
- Rising demand for remote patient monitoring and telehealth services, supported by government healthcare investments
- World Bank data (2019) shows regional healthcare spending: China (5.4% of GDP), India (3.1%), and Japan (10.7%)
- Key players in Asia Pacific actively promoting digital health apps and platforms
- India’s Digital Health Market:
- Significant share in Asia Pacific, driven by high smartphone penetration, better network coverage, and government support (e.g., Digital India and DISHA initiatives)
- DISHA regulates digital health data within a national framework, managing both National and State Healthcare Authorities to ensure structured digital health services
Middle East and Africa (MEA) Digital Health Market Trends
- Anticipated significant growth due to:
- Rising adoption of digital technologies and improved healthcare infrastructure
- Greater awareness of healthcare solutions and increased government support
- Key trends include telemedicine, wearable devices, mHealth apps, and Artificial Intelligence (AI), improving access, cost-efficiency, and health outcomes
- Despite challenges such as infrastructure, affordability, and data privacy, digital health holds substantial potential for positive impact in MEA
Saudi Arabia Digital Health Market Expansion
- Rapid growth expected, with a CAGR of 23.2% from 2024 to 2030, supported by Saudi Vision 2030 which emphasizes:
- E-Health Services: Streamlining patient care and healthcare delivery through electronic health platforms
- Telemedicine: Enhancing access to healthcare in remote areas via remote consultations and monitoring
- Health Information Exchange (HIE): Creating seamless information sharing between providers for better patient care and informed decision-making
Browse through Grand View Research's Healthcare IT Industry Research Reports.
- The global hospital outsourcing market size was estimated at USD 381.7 billion in 2024 and is projected to grow at a CAGR of 10.3% from 2025 to 2030.
- The global mHealth services market size was estimated at USD 57.42 billion in 2023 and is anticipated to grow at a CAGR of 14.7% from 2024 to 2030.
Key Digital Health Company Insights
Key players are adopting new product development, partnership, and merger & acquisition strategies to increase their market share. Apple, Inc., Google, Inc., and Qualcomm Technologies, Inc. are market leaders with a presence in more than 30 countries, including headquarters, manufacturing sites, distribution centers, and office locations. The Apple App Store features over 40,000 apps in the healthcare segment. In March 2023, to improve digital health, Apple Inc. announced plans to upgrade AirPods by adding ambient light sensors with health tracking features, including motion detectors, temperature monitors, blood oxygen level, and perspiration & heart rate, by 2025. In addition, H2O Therapeutics, a Turkey-based startup, received U.S. FDA clearance for its Parky app. This Apple Watch app monitors Parkinson’s disease symptoms, such as dyskinesia and tremors. Furthermore, Samsung Electronics Co. Ltd., Qualcomm Technologies, Inc., and Vodafone Group Plc. are the emerging market players.
Key Digital Health Companies:
The following are the leading companies in the digital health market. These companies collectively hold the largest market share and dictate industry trends.
- Telefónica S.A.
- Epic Systems Corporation
- QSI Management, LLC
- AT&T
- AirStrip Technologies
- Google, Inc.
- Hims & Hers Health, Inc.
- Orange
- Softserve
- Computer Programs and Systems, Inc.
- Vocera Communications
- IBM Corporation
- CISCO Systems, Inc.
- Apple Inc.
- Oracle Cerner
- Veradigm
- Mckesson Corporation
- Hims & Hers Health, Inc.
- Vodafone Group
- Qualcomm Technologies, Inc.
- Samsung Electronics Co., Ltd.
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