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Isomalto-oligosaccharide Market is Poised to Witness Huge Growth Due to Increasing Demand for Prebiotic Ingredients

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Isomalto-oligosaccharide (IMO) is a prebiotic fiber that helps promote the growth of beneficial bacteria in the gut. IMO is used as a sugar substitute and fiber additive in various food products like baked goods, cereals, snack bars, dairy products etc. It offers advantages like low calorie content, ease of digestion and ability to improve bowel movements. The rising consumer awareness about the health benefits of prebiotic fibers is driving the demand for IMO in functional foods and dietary supplements. Furthermore, recent clinical studies confirming the prebiotic properties of IMO has encouraged food manufacturers to incorporate it in various products.

The global isomalto-oligosaccharide market is estimated to be valued at US$ 80.8 million in 2024 and is expected to exhibit a CAGR of 7.7% over the forecast period 2024 to 2031.

Key Takeaways


Key players operating in the Isomalto-oligosaccharide market are
Xi'an Healthful Biotechnology Co.,Ltd , Merck KGaA, Shandong Bailong Group Co. Ltd., Nutra Food Ingredients, Mitushi Biopharma, Shandong Tianjiao Biotech Co. Ltd., Shijiazhuang Huachen Starch Sugar Production Co. Ltd., Anhui Elite Industrial Co. Ltd., Rajvi Enterprise, BioNeutra Global Corporation, and Orison Chemicals


Isomalto-oligosaccharide Market Demand is expected to witness high growth opportunities due to the increasing applications of functional foods and dietary supplements. The rising incidences of lifestyle diseases and health issues have boosted the demand for prebiotic ingredients.

Technological advancements have allowed manufacturers to produce IMO on an industrial scale. Recent product innovations include the development of novel prebiotic blends containing IMO and other fibers.

Market Drivers


Growing health & wellness trend -
Isomalto-oligosaccharide Market Size and Trends is increased consumer awareness about the link between gut health and overall well-being has raised the demand for prebiotic supplements and functional foods containing IMO.

Rising cases of diabetes and obesity - Clinical studies show that IMO helps control blood sugar levels and promotes feeling of fullness. This is driving its use in weight management products.

Improving standards of living - Population growth, changing lifestyles and rising disposable incomes in developing countries is a major factor fueling the global demand for IMO.

Current challenges in Isomalto-oligosaccharide Market


Isomalto-oligosaccharide is a relatively new ingredient in the food industry. While research has demonstrated various health benefits of isomalto-oligosaccharide, consumer awareness about these benefits is still low. Educating consumers about prebiotic properties and establishing isomalto-oligosaccharide as a functional ingredient will be a key challenge for players in this market. Another challenge is the availability of substitutes like inulin and other oligosaccharides which are more established in the market. Players need to highlight the advantages of isomalto-oligosaccharide to gain market share. High production costs compared to alternatives is also affecting widespread adoption of this ingredient. Technologies to reduce costs will help address this challenge.

SWOT Analysis


Strength:
Isomalto-oligosaccharide is a functional prebiotic with demonstrated health benefits. Research showing its benefits for gut and immune health gives it an advantage.


Weakness: Awareness about isomalto-oligosaccharide is still low among consumers. High production costs also affect its competitiveness.


Opportunity: Growing consumer awareness about prebiotics and gut health presents an opportunity to establish isomalto-oligosaccharide in new product categories. Innovations to reduce production costs can unlock more opportunities.


Threats: Availability of established alternatives like inulin provides competition. Changes in research findings about health effects also impact demand.


In terms of value, the isomalto-oligosaccharide market is currently concentrated in North America and Europe. Presence of major players and research institutions has resulted in these regions accounting for around 60% of the global market.

However, the Asia Pacific market is emerging as the fastest growing regional market for isomalto-oligosaccharide due to rising health awareness, growth of the food & beverage industry and expanding middle-class population in countries like China and India.

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About Author:

Vaagisha brings over three years of expertise as a content editor in the market research domain. Originally a creative writer, she discovered her passion for editing, combining her flair for writing with a meticulous eye for detail. Her ability to craft and refine compelling content makes her an invaluable asset in delivering polished and engaging write-ups.

(LinkedIn: https://www.linkedin.com/in/vaagisha-singh-8080b91)



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