Oolong Tea Market Size Was Valued at USD 439.67 Million in 2023, and is Projected to Reach USD 603.93 million by 2032, Growing at a CAGR of 3.59% From 2024-2032
Oolong tea refers to a category of tea drifting between green and oxidized tea and indicating an intermediate degree of oxidation. It is partly fermented and when you consider that its taste traits can certainly vary between floral and fruity to woody and toasty relying on the level of processing and oxidation of this tea. Oolong tea has combined wealthy flavor and scent, as well as advantages which include antioxidant and metabolic results.
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Oolong Tea Market Top Key Players:
Dilmah Ceylon Tea Company PLC. (Sri Lanka), Harney & Sons Fine Teas (U.S.), Mighty Leaf Tea (U.S.), Tata Consumer Products Limited (India), ITO EN (North America) INC. (U.S.), COFCO (China), International Coffee & Tea, LLC (U.S.), Harada Seicha (Japan), generation tea (U.S.), East West Tea Company, LLC (U.S.), Starbucks Coffee Company (U.S.), and TETLEY (U.K.). and among others
Oolong Tea Market Trend Analysis
Oolong tea is a type of Chinese tea which is most popular for its unique tastes someplace among green and black tea. This is a semi-oxidized tea that offers an uncommon candy and elaborate subtlety of the floral and fruity flavours with complete frame, creamy, and velvety aftertaste. More and extra clients are becoming selective in what they drink, and oolong tea has hue richness of taste to satisfy the call for of creating tea a gourmand beverage. However, it ought to be referred to that similarly to its taste, oolong tea is advocated as a medicinal beverage.
Oolong Tea Market Segment Analysis:
By Form
- Loose Leaf
- Powder
- Tea Bag
- Others
By Flavor
- Flavoured
- Plain
By Distribution Channel
- Direct Sales
- Online Retail
- Supermarkets/Hypermarkets
- Specialty Stores
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By Region:
- North America (U.S., Canada, Mexico)
- Eastern Europe (Bulgaria, The Czech Republic, Hungary, Poland, Romania, Rest of Eastern Europe)
- Western Europe (Germany, U.K., France, Netherlands, Italy, Russia, Spain, Rest of Western Europe)
- Asia-Pacific (China, India, Japan, South Korea, Malaysia, Thailand, Vietnam, The Philippines, Australia, New Zealand, Rest of APAC)
- Middle East & Africa (Turkey, Saudi Arabia, Bahrain, Kuwait, Qatar, UAE, Israel, South Africa)
- South America (Brazil, Argentina, Rest of SA)
Key Industry Developments in the Oolong Tea Market:
In July 2024, Nestlé China is broadening its product lineup that features white mulberry leaf extract, which has been clinically proven to lower postprandial blood sugar spikes. The newest addition to their offerings is a no-sugar Oolong tea
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