The global sports nutrition market size was valued at USD 12.1 billion in 2021 and is poised to grow at a significant CAGR of 11.8% during the forecast period 2022-28. Glance our 200 slides market research and competitive intelligence research report, 25 Tables and 65 Figures and other qualitative sections with an in-depth TOC on "Sports Nutrition Market: By Type (Energy Drinks, Powders, Juices, Capsules and Tablets, Bars), By Distribution Channel (Retail Pharmacies, Drug Specialty Stores, Fitness Stores, Supermarkets/Hypermarkets, E-commerce), and Geography- Global/Region/Country Forecast to 2028",

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Increase in Awareness regarding Health Concerns is driving the Sports Nutrition Market

Nutrition and diet play vital role in improving athletic performance and it is known as sport nutrition. Sport nutrition consists of nutrients such as minerals, vitamins and organic substances like carbohydrates, proteins and fats.  Sport nutrition products include energy drinks, sports food, supplements and sports drunks, which are especially developed for sport person, bodybuilders and athletes for enhancing their performance, health and muscle power. Another main goal of sport nutrition is to refill the body’s water level.

There are several factors that are anticipated to bring growth opportunities for the players such as increasing number of recreational and lifestyle users and growing number of fitness centers and health clubs. Moreover, participation of middle age people in sports and fitness activities, growing consciousness about the advantages of protein diet for sports and increasing awareness related to health concerns are some other factors anticipated to impel the sports nutrition market growth around the globe. The market is expected to record considerable rate because of the growing demand for sports nutrition from athletes and sportspersons. Furthermore, growing competition amid players because of new entrants, availability of novel flavors and customer preference for innovative products provide added nutritional advantages is anticipated to enhance the market share. But, availability of fake products in the market and misleading claims and fake perception regarding the products can restrain the market growth.

North America to Obtain Huge Revenue Share in Sports Nutrition Market

Sports Nutrition Market is classified into major regions such as Asia pacific, North America, Latin America, Europe, Africa and Middle East. North America is expected to obtain huge revenue share in sports nutrition market followed by Europe region due to the factors such as growing disposable profits of customers, growing adoption of healthy lifestyles and presence of high infrastructure for athletics and fitness in the region. Sports nutrition market in Asia pacific is expected to grow rapidly due to the growing adoption of sports nutrition products and lifestyle changes.

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There are major key players operating in sports nutrition market such as Abbott Nutrition Inc., The Coca-Cola Company, PepsiCo Inc., Reckitt Benckiser Group plc, Glanbia Plc.,Yakult Honsha Co Ltd, Otsuka Pharmaceuticals Co., Ltd.  GlaxoSmithKline PLC, Atlantic Multipower UK Limited, Olimp Laboratories, PowerBar Europe GmbH and Ultimate Nutrition Inc. Market players are adopting a few strategies to leverage their presence in the market.

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