A new white-label Buy Now Pay Later (BNPL) finance solution has been introduced by ChargeAfter, the top global platform for Embedded Finance Experiences, allowing retailers to provide fully integrated, branded BNPL payment experiences.

With ChargeAfter's solution, businesses can create a branded BNPL alternative that is flexible, affordable, and popular with customers. In the current environment, existing BNPL solution suppliers prioritize on branding and customer involvement. Retailers are thus forced to choose between entirely third-party-branded solutions or legacy finance options with worse branding and a bad user experience.

The answer indicates that the customer of the shop does not see the brand of the BNPL supplier, but rather the brand from that they are purchasing. The goal of the financing platform is to minimize interruptions and increase store customer involvement. Several different retail verticals, including fashion, home goods, furniture, travel, and sports, will find this unique offering in the US and around the world to be highly appealing.

White label BNPL Benefits

Customers are taking use of checkout financing more frequently to aid in their long-term repayment. Providers of digital BNPL are in favor of this. However, many of them are creating independent consumer brands. They are rewarded for luring customers away from retailers' platforms and onto their own, which dilutes customer loyalty and purchase trips. Instead of being sent to a third-party financial provider, customers would want to interact directly with their favorite, trusted businesses.

ChargeAfter thinks its technology is a fresh method for merchants to give their consumers frictionless, branded payment experiences. It enables companies to cut out middlemen and create enduring connections with their clients.

Make the shopping process Comfortable

Businesses may recover this experience by offering their installment finance online and in-store thanks to ChargeAfter's solution. Customers can finish transactions with the set payment plan and split payments into installments without interruptions or danger from a third party. Retailers may streamline checkout processes, open up fresh interaction possibilities across the payment and payback lifecycle, and connect rewards accounts. Additionally, they get to keep the data related to their customers.

ChargeAfter aspires to make it possible for companies to provide completely integrated and pertinent financial experiences. The technology eliminates distractions and facilitates new interactions to assist businesses in significantly raising conversion, basket size, and lifelong customer value metrics.

About ChargeAfter

ChargeAfter is a leading multi-lender platform for Buy Now pay later (BNPL) Consumer Financing. It connects businesses with the most reliable lenders, enabling them to offer customers the greatest financing solutions. With the best system of Waterfall Financing, ChargeAfter guarantees BNPL lending to every shopper, by matching the most relevant lender to every client. Using the unique consumer financing technology, ChargeAfter provides all parties, merchants, lenders, and consumers, with the best shopping experience. Phoenix, MUFG, VISA, Bradesco, BBVA, Synchrony, PICO Partners, CITI, Propel Venture Partners, Plug and Play, and other companies worldwide are among the investors of ChargeAfter.

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Charge After
Sales: 888.272.7228 
sales@chargeafter.com
https://chargeafter.com
Support:  support@chargeafter.com