North America Quinoa Grain is the largest segment driving the...

North America Quinoa Grain is the largest segment driving the growth of the Quinoa Grain Market

نشر بتاريخ 2023-12-05 07:34:03

1كيلو بايت

The global Quinoa Grain Market is estimated to be valued at US$ 910.8 Mn in 2023 and is expected to exhibit a CAGR of 10.8 % over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market Overview:
Quinoa grain is a seed that is commonly considered as a pseudocereal that belongs to the goosefoot family. It is a highly nutritious food which is gaining popularity as a gluten-free alternative to wheat and other grains. Quinoa grain provides various health benefits such as high protein and fiber content, iron, magnesium and phosphorus which support overall health and wellness.

Market key trends:

One of the key trends in the quinoa grain market is the rising demand for plant-based and gluten-free products. With growing incidences of celiac disease and gluten intolerance, there is an increasing preference for gluten-free diet. Quinoa being naturally gluten-free is gaining traction among health-conscious consumers. Another trend is the innovative product launches incorporating quinoa. Food manufacturers are introducing baked goods, snacks, breakfast cereals and pasta using quinoa to cater to the rising demand. The demand is also driven by increased awareness about nutritional benefits of quinoa grain among consumers.

SWOT Analysis

Strength: Quinoa grain contains high nutritional value and more protein compared to other grains. It is a gluten-free grain and deemed as a superfood.
Weakness: Quinoa production is concentrated in few South American countries like Peru, Bolivia and Ecuador. It has high production costs.
Opportunity: Growing health consciousness and demand for plant-based and gluten-free foods provide growth opportunities. Developing quinoa varieties suitable for commercial production in other regions can boost market.
Threats: Fluctuations in quinoa crop yields due to climate change and natural disasters threaten stable supply. Price volatility in the commodity market can impact the quinoa grain market.

Key Takeaways

The Global Quinoa Grain Market Share is expected to witness high growth, exhibiting CAGR of 10.8 % over the forecast period, due to increasing health concerns and shifting preferences towards healthy and gluten-free foods.

Regional analysis: South America dominates the global quinoa grain market currently due to large production in Peru, Bolivia, and Ecuador. However, North America is expected to witness fastest growth in demand due to growing popularity of quinoa among health-conscious consumers.

Key players operating in the quinoa grain market are Ancient Harvest, Andean Valley Corporation, Andean Naturals, Quinoa Foods Company, Northern Quinoa Production Corporation, The British Quinoa Company, Inca Organics, Alter Eco, COMRURAL XXI, Irupana Andean, and Organic Food. To gain higher market share, companies are focusing on new product launches, investments in branding and marketing activities, and enhancing distribution networks globally.

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