Online shopping demand has increased around the globe due to the ease and availability of a wide range of products. E-commerce packaging increased the optimal un-boxing experience which prefers a mix of the right box and the right infill with small details of the packaging of the product from an everyday delivery to a truly custom package.

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Market Dynamics

The global E-commerce packaging is driven by the rising online shopping trend due to the rising number of internet users around the globe. Further increasing demand by the logistics services due to surge in the purchasing power of the people the e-commerce websites such as Flipkart, Amazon, Foodpanda etc.Rising demand by the E-commerce with growing global population and growing consumer spending Rising number of online websites due to growing demand to buy accessories, apparel, cosmetics and personal care products around the globe Increase in the adoption and launching of e-commerce packaging by the logistic companies due to growing demand to buy accessories, apparel, cosmetics and personal care products around the globe. For instance, on 26th Nov 2019, an online retail outlet sale launched an e-commerce site named outletsale.com for the European market to sell household products.

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Segment Analysis

The global e-commerce packaging market is segmented based on types, material, function, end-users and region.Rising demand for corrugated packaging due to rising sale of the consumer's electronics In terms of type, the global e-commerce packaging market is bifurcated into corrugated boxes, paperboard boxes, plastic boxes, foil sealed bags, chipboard packaging, recyclable packaging and others. Among these corrugated boxes, the segment has the highest market share in 2019, this is primarily due to its demand for consumers electronics due to rising online sales which requires corrugated boxes for packaging.Further rising initiatives of e-commerce websites such as Amazon, Flipkart to support its supply partners during the Covid-19 pandemic helped the growth of the e-commerce packaging sector. For instance, on 3rd June 2020, Amazon has expanded its packaging-free shipping (PFS) initiative in more than 100 cities in India. PFS is a sustainable packaging solution in which customer orders are shipped in their original packaging without any additional packaging.

Competitive Landscape

The E-Commerce Packaging market is moderately competitive with the presence of local as well as global companies. Some of the key players which are contributing to the growth of the market include RENGO PACKAGING INC, Orora Packaging Australia Pty Ltd, SAN DIEGO PAPER BOX COMPANY, Spartan Paperboard, NIPPON PAPER INDUSTRIES CO., Roberts PolyPro, International Paper, Smurfit Kappa, Crawford Packaging, Georgia-Pacific, DS Smith, Mondi, Packaging Corporation of America, Salazar Packaging, Lil Packaging USA, Amcor Plc, Klabin S.A. and among others.

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