Household insecticides are chemicals used to kill or inactivate household insects. Household insecticides also include the substances applied to the surfaces of houses, clothes, and skin to control the growth of insects, roaches or bed bugs. In recent years, the government across the world is focusing upon developing measures to eradicate them due to which the household insecticides market is expected to grow during the forecast period. Moreover, increased threats due to communicable diseases such as malaria and an increased emphasis on the control of insect vectors by local and national government bodies are expected to drive the market.
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Market Dynamics
The major factors boosting the demand of the global household insecticides market include the rising incidences of vector-borne diseases and the increasing government initiatives towards the promotion of household insecticides across several nations. For instance, vector-borne diseases account for more than 17% of all kinds of infectious diseases resulting in more than 700,000 deaths every year. A primary threat around the globe remains vector-borne diseases. Complex environmental and social factors influence the spread of these illnesses. As mosquitoes and flies carry pathogens, they are more likely to spread infections. Rising concerns about vector-borne diseases are significantly fueling the growth of the household insecticides market. People are becoming increasingly aware of the risks associated with vector-borne diseases, and during the forecast period, this is expected to result in rising in the number of individuals buying household insecticides.
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Segment Analysis
The population of mosquitos has increased manifolds in the past five years. Mosquitos being one of the major disease-carrying insects have gained serious attention in recent years with a high focus on developing measures to eradicate them. According to the WHO, malaria is prevalent in 91 nations while 40% of the world population is at risk. In addition, as per the WHO, nearly 2 million deaths occur from an infection due to mosquito bites every year. Thus, the market for household insecticides to control mosquitoes and flies is highly driven by the rising number of cases of diseases caused by mosquitoes. Moreover, specific initiatives aimed towards vector diseases prevention are expected to upsurge the demand for household insecticides in various countries.
Competitive Landscape
The global household insecticide market is highly fragmented due to the presence of both top vendors and local players operating across the globe. Reckitt Benckiser Group Plc, S. C. Johnson & Son Inc., Spectrum Brands Holdings Inc., Godrej Consumer Products Limited, and FMC are some of the major market participants. Godrej Consumer Products Ltd was the dominant player in household insecticides in 2020 has seen a further increase in its value share. This domestic company leads all the main categories with its innovative and competitively priced products, with popular brands including Good Knight, Hit and Jet Mats. After Godrej, the two most prominent players are SC Johnson and Reckitt Benckiser which offer popular brands including All Out and Mortein, respectively.
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