Overview of Digitally Printed Wallpaper: Changing Interior Design Trends
Digital printing technology has revolutionized the wallpaper printing industry. Unlike traditional analog printing methods that use screens, digital printing uses inkjet printing heads to deposit ink droplets directly onto the wallpaper surface. This allows for highly customized and versatile prints without the need for printing plates or screens. The digital printers can be programmed to print any high resolution image or pattern without additional setup costs. This technology provides designers nearly unlimited creative freedom and opportunities to develop new and exciting wallpaper designs.
Benefits of Digitally Printed Wallpaper
One of the major benefits of Digitally Printed Wallpaper is reduced minimum order quantities. With analog printing, large print runs were required to make the plates and setup economically viable. This limited customization options and imposed high costs for small batches. Digital printing eliminates these restrictions by allowing on-demand printing of even a single roll. This has expanded the market and made wallpaper a viable option for smaller projects.
Digitally printed wallpaper also enables versioning and customization. The same printer can print variable designs tailored to specific rooms, color preferences, or other client requests. Short runs in different versions can now be produced affordably. This level of bespoke customization was not possible with traditional printing methods.
The wide format digital printers used for wallpaper can reproduce photorealistic images and intricate patterns with exceptional color accuracy and resolution up to 1200 dpi or higher. This level of print quality was previously difficult to achieve on a mass-production scale. Top quality digitally printed wallpapers can now rival luxury hand-printed or flocked wallcoverings.
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