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The Disappearing Packaging Market is driven by Sustainability

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The disappearing packaging market refers to edible, soluble or biodegradable packaging materials for foods and beverages. These packaging materials are designed to dissolve or break down in water or the digestive tract and not leave behind any residues. Common materials utilized in disappearing packaging include polysaccharides, such as alginate and chitosan as well as starches and proteins. The key advantage of disappearing packaging is that it eliminates the need for waste disposal as the packaging dissolves along with consumption of the product, thereby reducing plastic waste. Disappearing packaging is seen as an appealing sustainable alternative to traditional plastics and is well-aligned with the environmental priorities of both manufacturers and consumers in today’s world.

The Global disappearing packaging market is estimated to be valued at US$ 8.96 Bn in 2024 and is expected to exhibit a CAGR of 11% over the forecast period between 2024 to 2031.

Key Takeaways
Key players operating in the Disappearing Packaging Market Size are Kuraray Co. Ltd., Aicello Corporation, Aquapak Polymer Ltd, Lactips, Notpla Ltd, GM Packaging, Lithey, Mondi Group, The Mend Packaging, and Reckitt.

The growing demand for sustainable packaging from food and beverage manufacturers is expected to drive the disappearing packaging market during the forecast period. The increasing awareness regarding plastic waste and its impact on the environment has propelled the demand for eco-friendly packaging solutions like disappearing packaging.

Major players in the disappearing packaging market are expanding their global presence by building new manufacturing plants in key markets to cater to the growing demand. For instance, in 2021, Aquapak Polymer opened a new manufacturing facility in Liege, Belgium to increase production capacity and better serve European customers.

Market drivers
The main driver for the disappearing packaging market is the rising focus on sustainability across industries. Stringent environmental regulations regarding single-use plastic waste and bans on specific plastic products are encouraging companies to invest in innovative sustainable packaging technologies. Consumers are also increasingly looking for eco-friendly packaging options, giving disappearing packaging a competitive edge over plastic and demand is expected to continue growing during the forecast period.

The current geopolitical uncertainties are impacting the growth prospects of the disappearing packaging market. The global supply chain disruptions caused by the Russia-Ukraine war have affected the availability of raw materials for bioplastics and composites used in edible films and coatings. This has constrained the production capacities of manufacturers in 2022. The rising trade barriers and sanctions imposed by Western countries on Russia have made it difficult to access lucrative end-use markets in Europe. However, manufacturers are exploring new sustainable sourcing options and developing alternative recipes to utilize locally available biomass feedstock. Partnerships with regional agricultural cooperatives can help stabilize raw material costs in the long run.
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