Primer is a type of coating applied to surfaces before painting to enhance the adhesion of the paint and protect the surface from corrosion. The global primer market size was USD 22.58 Billion in 2022 and is expected to register a revenue CAGR of 6.4% during the forecast period, according to latest analysis by Emergen Research. The global primer market is expected to grow significantly in the coming years, driven by factors such as increasing demand for construction and infrastructure development, rising automotive production, and growing awareness of the benefits of using primers. This article will provide an overview of the primer market, its drivers, restraints, growth factors, and relevant statistics from government organizations.

The construction industry is a major driver for the primer market as it requires a significant amount of primer for various applications such as steel structures, concrete surfaces, and wooden structures. The growing demand for infrastructure development and renovation projects is expected to drive the growth of the primer market in the coming years. The rising automotive production is also driving the demand for primer coatings as it offers protection against corrosion and enhances the appearance of the vehicle.

The high cost of raw materials used in the production of primer coatings is a major restraint for the market. The volatile prices of raw materials such as titanium dioxide, zinc oxide, and solvents can affect the cost of production and lead to price fluctuations. Moreover, stringent government regulations related to the use of volatile organic compounds (VOCs) in the production of primer coatings can also pose challenges to the growth of the market.

According to the International Energy Agency (IEA), the global investment in infrastructure reached USD 2.5 trillion in 2019, indicating the growing demand for construction and infrastructure development. This trend is expected to drive the demand for primer coatings as it offers protection against corrosion and enhances the durability of the structures. Furthermore, according to the International Organization of Motor Vehicle Manufacturers (OICA), the global production of motor vehicles increased from 84.2 million units in 2015 to 92.1 million units in 2019, indicating the growing demand for automotive primer coatings.

The Global Primer Market Research Report published by Emergen Research has been formulated by analysis of key business details and extensive geographical spread of the Primer industry. The study offers comprehensive coverage of the qualitative and quantitative analysis of the Primer market along with crucial statistical data about the Primer market. The research study provides historical data from 2017 to 2018 and offers accurate forecast estimation until 2027. The report also profiles established and emerging players of the market, covering the business overview, product portfolio, strategic alliances, and business expansion strategies.

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Key companies operating in the Primer market include:

PPG Industries, Inc., Akzo Nobel N.V., Masco Corporation, BASF SE, The Sherwin-Williams Company, Nippon Paints Holdings Co., Ltd., Kansai Paint Co., Ltd., Valspar, RPM International Inc., and Asian Paints

Key market aspects studied in the report:

Market Scope: The report explains the scope of various commercial possibilities in the global Primer market over the upcoming years. The estimated revenue build-up over the forecast years has been included in the report. The report analyzes the key market segments and sub-segments and provides deep insights into the market to assist readers with the formulation of lucrative strategies for business expansion.

Key Benefits of the Report:

  • Comprehensive analysis of the competitive scenario and its changing dynamics
  • Analytical data with detailed SWOT analysis and Porter’s Five Forces analysis
  • In-depth 8-year analysis of the Global Primer Market
  • Critical understanding of the key market segments
  • Comprehensive analysis of the drivers, restraints, trends, and opportunities
  • Detailed regional analysis and extensive company profiling
  • Extensive assessment of current and emerging trends of the market

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Primer Market Segmentation:

  • Ingredient Outlook (Revenue, USD Billion; 2019-2032)

    • Resin
      1. Acrylic
      2. Epoxy
      3. Poly vinyl acetate
      4. Alkyd
      5. Other resins
    • Additives
      1. Dispersant
      2. Biocides
      3. Surface modifier
      4. Other additives
    • Others

  • Application Outlook (Revenue, USD Billion; 2019-2032)

    • Metal
    • Plastic
    • Concrete
    • Wood
    • Others

  • End-Use Outlook (Revenue, USD Billion; 2019-2032)

    • Building and Construction
    • Automotive
    • Industrial
    • Packaging
    • Furniture
    • Others

 

Primer Market Segmentation by Regions:

  • North America (U.S., Canada)
  • Europe (U.K., Italy, Germany, France, Rest of EU)
  • Asia Pacific (India, Japan, China, South Korea, Australia, Rest of APAC)
  • Latin America (Chile, Brazil, Argentina, Rest of Latin America)
  • Middle East Africa (Saudi Arabia, U.A.E., South Africa, Rest of MEA)

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