Programmatic Display Advertising Market size was US$ 572.74 Bn in 2023 and is expected to reach US$ 1459.77 Bn by 2030, at a CAGR of 14.3% during the forecast period.

Market Scope:

Several methods for determining market value and market growth rate have been developed. Maximize research crew gathered market information and data from a variety of sources to present a more accurate regional view. The country-level analysis of the study is based on an examination of numerous regional stakeholders, regional tax laws and policies, consumer behavior, and macroeconomic data.

Market Overview:

For the global industry's Programmatic Display Advertising market analysis, a research team did thorough primary and secondary research. Secondary research was carried out to enhance the existing data, segment the market, estimate overall market size, predict the market size, and growth rate.

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Segmentation:

by Format

Display ads
Video Ads
Native ads
Social Ads
Others

by Organization Size

Small and medium enterprises (SME)
Large enterprises

by Platform

Demand-Side Platforms (DSPs)
Supply-Side Platforms (SSPs)
Data Management Platforms (DMPs)
Ad Exchanges
Ad servers
Ad networks

by Display

Mobile devices
Tablets & Laptops
Desktops
Connected television (CTV)
Digital-out-of-home (DooH)
Others

Key Players: The key players are

North America
1. Google
2. Facebook
3. Amazon Advertising
4. Verizon Media
5. Microsoft Advertising
6. Adobe Advertising Cloud
7. AppNexus
8. PubMatic
9. OpenX
10. Rubicon Project
11. Xandr
12. MediaMath
13. Sizmek by Amazon
14. Taboola

Europe
15. Criteo
16. Adform
17. Yieldbird
18. Dentsu Aegis Network
19. Teads
20. BidTheatre
21. Mediatool World W AB.

APAC
22. Adimo
23. Baidu
24. FreakOut

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Regional Analysis:

A country-level study of the Programmatic Display Advertising Market focuses on segments identified as potentially high-growth, countries with the biggest market share, and nations with the greatest development potential. North America (USA, Canada), South America, Asia Pacific (China, Japan, India, Korea), Europe (Germany, UK, France, Italy), and Other nations are the geographical breakdowns in the Programmatic Display Advertising Market study.

Key Questions Answered in the Programmatic Display Advertising Market Report are:

  • Which are the major players in the Programmatic Display Advertising market?
  • What key trends are likely to emerge in the Programmatic Display Advertising market in the coming years?
  • What will be the Programmatic Display Advertising market size by 2030?
  • Which company held the largest share in the Programmatic Display Advertising market?

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