The global anime market is estimated to be valued at US$ 37.31 Mn in 2024 and is expected to exhibit a CAGR of 7.8% over the forecast period 2024 to 2031.

Key players operating in the anime market are Aggreko PLC, United Rentals, Inc., APR Energy, PLC, Caterpillar, Inc., Cummins, Inc., Hertz Equipment Rental Corporation, Generac Power Systems, and Rental Solutions & Services, LLC. Streaming platforms like Netflix, Crunchyroll, Funimation, and Hulu have contributed significantly to the growth of the anime industry by offering large catalogues of anime content on-demand. With increasing internet penetration and widespread availability of affordable smartphones and tablets, more people now have access to streaming services. This has boosted viewership and revenue figures for the anime industry.

Key Takeaways

Key players

Key players operating in the Anime Market are Aggreko PLC, United Rentals, Inc., APR Energy, PLC, Caterpillar, Inc., Cummins, Inc., Hertz Equipment Rental Corporation, Generac Power Systems, and Rental Solutions & Services, LLC. These players are focusing on expanding their licensing and merchandising businesses related to popular anime franchises to boost revenues.

Growing demand

The demand for Anime Market Growth content is growing steadily due to increasing popularity of the genre among both young and adult audience globally. Exposure to anime through widespread availability on streaming platforms has helped attract new fans worldwide.

Global expansion

Major streaming platforms have been expanding their anime libraries and presence across international markets like Europe, Latin America, and Asia Pacific which will support the global expansion of the anime industry over the coming years.

Market key trends

One of the key trends witnessed in the anime market is the shift from conventional TV broadcasting to OTT platforms. Streaming services allow subscribers access to entire anime catalogues on-demand which has boosted viewership numbers significantly. Driven by increasing popularity of streaming video, more viewers are expected to consume anime content through streaming platforms rather than traditional television going forward.

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