Understanding Consumer Preferences in the Pet Grooming Services...

Understanding Consumer Preferences in the Pet Grooming Services Market

نشر بتاريخ 2024-07-16 13:08:20

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The global pet grooming services market is experiencing significant growth and is expected to continue its upward trajectory over the next decade. Valued at approximately US$ 2.7 billion in 2022, the market is projected to grow at a compound annual growth rate (CAGR) of 5.4%, reaching an estimated US$ 4.3 billion by the end of 2031. Several factors contribute to this growth, including the increasing number of pet owners who prioritize their pets' health and hygiene, advancements in grooming equipment, and the introduction of mobile grooming services.

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Drivers of Market Growth

Rise in Pet Ownership and Humanization of Pets

One of the primary drivers of the pet grooming services market is the growing number of pet owners who treat their pets as family members. This trend, known as the humanization of pets, has led to increased spending on pet care, including grooming. Pet owners are increasingly concerned about their pets' health and well-being, driving demand for regular grooming services that help maintain hygiene and prevent health issues such as tick and flea infestations.

Advancements in Grooming Equipment

Technological advancements in grooming equipment have made the grooming process more efficient and effective. Modern grooming tools are designed to provide better results with less stress for the pets, making grooming a more pleasant experience. These advancements have encouraged more pet owners to seek professional grooming services, further driving market growth.

Convenience of Mobile Grooming Services

The introduction of mobile grooming services has revolutionized the pet grooming industry. Mobile grooming vans offer convenience to pet owners by providing grooming services at their doorstep. This eliminates the need for pet owners to transport their pets to grooming salons, making it easier to fit grooming sessions into their busy schedules. The availability of affordable mobile grooming services has also expanded the market, making professional grooming accessible to a wider audience.

Market Segmentation

The global pet grooming services market can be segmented based on pet type, service type, and region.

By Pet Type

In terms of pet type, the market is dominated by the dog segment, which accounted for the largest share in 2022. According to WorldAnimalFoundation.org, there are around 900 million dogs globally, with over 471 million kept as pets. The high number of pet dogs, coupled with their specific grooming needs, drives the demand for dog grooming services. Cats, birds, and other pets also contribute to the market, though to a lesser extent.

By Service Type

Grooming services typically include bathing, hair trimming, nail clipping, and dental care. The demand for comprehensive grooming packages that cover all these aspects is on the rise. Additionally, specialized services such as pet spas offering massages and relaxation treatments are gaining popularity.

Regional Analysis

North America

North America is projected to dominate the global pet grooming services market during the forecast period. The region has a high population of pet owners, particularly dog and cat owners, which drives the demand for regular grooming services. Organizations like the National Groomer Association Canada play a significant role in promoting professional grooming standards and practices, further contributing to market growth.

Asia Pacific

The Asia Pacific region is expected to experience the fastest growth in the pet grooming services market. Factors such as rising disposable incomes, increasing pet ownership, and the humanization of pets are driving market expansion. Additionally, the growing number of professional pet groomers in the region is making grooming services more accessible to pet owners.

Key Market Players

Several key players dominate the global pet grooming services market (ペットグルーミングサービス市場), investing significantly in research and development to cater to the evolving demands of pet owners. Major companies include:

Anvis, Inc.
Aussie Pet Mobile
Doggyman H.A. Co, Ltd.
Hollywood Grooming, Inc.
Muddy Paws
The Pooch Mobile
Wag Labs, Inc.
Pawz & Company
PetSmart LLC
Pet Palace
Prodiet Pet Foods, Inc.
Petvalu
Chewy

These companies focus on offering innovative and affordable grooming services to increase their market presence and revenue. For instance, on March 13, 2023, Wag Hotels opened a luxury pet resort providing a range of services, including grooming and boarding. On January 27, 2023, Aussie Pet Mobile announced new services such as pickup and drop-off, location-specific services, and enhanced pet care and grooming.

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