Cosmetics Industry Overview

The global cosmetics market size was estimated at USD 295.95 billion in 2023 and is expected to grow at a CAGR of 6.1% from 2024 to 2030.

One of the primary factors driving market expansion is the increasing awareness among consumers to enhance their personal appearance. Among millennials, products related to skincare, color cosmetics, and hair care have gained popularity as essential components of their daily grooming routines. Additionally, the introduction of cosmetics featuring natural, non-toxic, and organic ingredients has further contributed to the market's expansion.

Gather more insights about the market drivers, restrains and growth of the Cosmetics Market

Personal care products (PCPs) are commonly utilized for purposes of personal hygiene, grooming, cleaning, and enhancing one's appearance. This category encompasses a wide range of items, including hair & skincare products, UV protection creams, facial cleansers, insect repellents, fragrances, perfumes, soaps, detergents, shampoos, conditioners, and toothpaste.

As per a 2021 article from the National Center for Biotechnology Information, PCPs belong to the class of self-care items primarily employed for personal hygiene, cleanliness, and grooming. Globally, approximately 30-40% of dermatological prescriptions include a PCP and an average person utilizes at least two PCPs within a span of 24 hours.

Soap plays a vital role in skin care, serving as an essential tool to maintain cleanliness and overall health. According to Consumer Reports, an organization involved in product and service testing, when considering bath products, consumers often have distinct preferences. Consumer trends and preferences regarding skincare and haircare products are strongly influenced by environmental awareness and sustainability concerns.

According to the environmental awareness website TheRoundup.org, in 2023, 78% of consumers prioritize sustainability, with nearly 55% of consumers showing a willingness to pay more for eco-friendly brands. Shoppers seek accredited brands that adhere to environmental and ethical standards, emphasizing the use of sustainable and body-friendly materials. Brands that incorporate organic, natural ingredients and promote their wellness benefits are more likely to gain traction among eco-conscious consumers.

Browse through Grand View Research's Homecare & Decor Industry Research Reports.

• The global makeup tools market size was estimated at USD 3.38 billion in 2023 and is expected to grow at a CAGR of 8.3% from 2024 to 2030. 
• The global skin care products market size was estimated at USD 135.83 billion in 2022 and is projected to grow at a compound annual growth rate (CAGR) of 4.7% from 2023 to 2030.

Cosmetics Market Segmentation

Grand View Research has segmented the global cosmetics market on the basis of product, end-user, distribution channel, and region:

Cosmetics Product Outlook (Revenue, USD Million, 2018 - 2030)

• Skin Care
• Hair Care
• Makeup
• Fragrance
• Others

Cosmetics End-user Channel Outlook (Revenue, USD Million, 2018 - 2030)

• Men
• Women

Cosmetics Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)

• Offline
• Online

Cosmetics Regional Outlook (Revenue, USD Million; 2018 - 2030)

• North America
  1. U.S.
  2. Canada
  3. Mexico
• Europe
  1. U.K.
  2. Germany
  3. France
  4. Spain
  5. Italy
• Asia Pacific
  1. China
  2. India
  3. Japan
  4. Australia & New Zealand
  5. South Korea
• Central & South America (CSA)
  1. Brazil
• Middle East & Africa (MEA)
  1. South Africa

Key Companies profiled:

• Coty Inc.
• L’Oréal Group
• Estee Lauder Companies, Inc.
• Revlon Consumer Products LLC
• Avon Products, Inc.
• Unilever
• Company 7
• Godrej Group
• Procter & Gamble
• Beiersdorf AG
• Henkel AG & Co KGaA
• Kao Corporation
• Hoyu Co., Ltd.

Recent Developments

• In January 2024, L'Oreal Group’s venture capital arm, BOLD (Business Opportunities for L'Oreal Development), disclosed an investment in Timeline, a consumer health company. Specializing in aging and longevity, Timeline incorporates Mitopure, its proprietary technology, into a range of topical skincare products and supplements. The recent funding was done with the intent to support the company's expansion efforts in the beauty, food, and health sectors.

• In December 2023, Estée Lauder entered into a collaboration with the Stanford Center and made an initial commitment of three years to support the center's newly established Program on Aesthetics & Culture. This commitment aimed to finance various research endeavors, including 'New Map of Life' post-doctoral fellowships and other initiatives aimed at understanding perceptions on longevity and vitality.

Order a free sample PDF of the Cosmetics Market Intelligence Study, published by Grand View Research.

About Grand View Research

Grand View Research, U.S.-based market research and consulting company, provides syndicated as well as customized research reports and consulting services. Registered in California and headquartered in San Francisco, the company comprises over 425 analysts and consultants, adding more than 1200 market research reports to its vast database each year. These reports offer in-depth analysis on 46 industries across 25 major countries worldwide. With the help of an interactive market intelligence platform, Grand View Research Helps Fortune 500 companies and renowned academic institutes understand the global and regional business environment and gauge the opportunities that lie ahead.

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