Connected TV Market Industry was valued at 15.42 Billion USD for the year 2023 and is expected to grow at a CAGR of 13.3 % to become a 36.95 Billion USD market by the year 2030.

Connected TV Market Overview

The comprehensive research study on the Connected TV Market delves into the industry's position over the forecast period, focusing on primary and secondary drivers, market dominance, key segments, and geographic analysis. The study also highlights significant players, major partnerships, mergers, acquisitions, and the latest innovations and corporate strategies.

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Connected TV Market Scope

This report examines the Connected TV Market from every angle using both primary and secondary research methods. The analysis provides insights into current market dynamics, such as supply-demand imbalances, pricing trends, product preferences, and customer behavior. The data is compiled and evaluated using various market estimates and data validation processes.

Connected TV Market Regional Insights

The study provides an in-depth analysis of the local industry, using both qualitative and quantitative data. It offers a segment-by-segment overview and forecast of the global Connected TV Market, with size and forecast estimates for five major regions: North America, Europe, Asia-Pacific, the Middle East and Africa, and South America. Each region's Connected TV Market is further divided into regions and segments, exploring existing trends and opportunities.

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Connected TV Market Segmentation

by Device Type

Smart TVs
Set-top Boxes
Streaming Sticks
Gaming Consoles
Media Streaming Devices

by Operating System

Roku OS
Android TV
webOS
Tizen
Fire TV OS

by Screen size

Less than 30 inches
30 inches to 50 inches
50 inches to 70 inches
Above 70 inches
by Screen technology LED
OLED
QLED

by Resolution Type

4K
8K
1080p

by Sales Channel

Online retailer
Offline retailers
Hypermarkets and Supermarkets
Direct sales

by End-User

Residential
Commercial

Connected TV Market Key Players

1.Roku (California, United States)
2.Amazon Fire TV (Washington United States)
3.Google Chromecast (California, United States)
4. Apple TV (California, United States)
5. Samsung Smart TVs (South Korea)
6.LG Smart TVs (Seoul, South Korea)
7. Sony Android TVs (Tokyo, Japan)
8. Xiaomi (China)
9.TCL (Guangdong, China)
10.Hisense (Shandong, China)
11.Skyworth (Guangdong, China)
12. Huawei (Guangdong, China)
13. NVIDIA Shield TV (California, United States)
14.Vizio Smart TVs (United States)
15. Panasonic Smart TVs (Osaka, Japan)
16.Philips Android TVs (Amsterdam, Netherlands)
17.Sharp Smart TVs (Sakai, Osaka, Japan)
18.Roku TV (California, United States)
19.Amazon Fire TV Edition (Washinton, United States)
20.Google TV (California, United States)
21.Android-based smart TVs (Various manufacturers worldwide)
22. Sony PlayStation consoles (Tokyo, Japan)
23.Microsoft Xbox consoles (Washington, United States)
24. AT&T TV (California, United States)
25.Comcast Xfinity X1 and Flex (Philadelphia, Pennsylvania, United States)

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Key questions answered in the Connected TV Market are:

  • What are the most promising high-growth opportunities in the global Connected TV sector by product category, end user, and region?
  • Which Connected TV market segments will expand the fastest, and why?
  • Which regions will expand the fastest, and why?
  • What are the primary elements influencing Connected TV market dynamics?
  • What are the primary drivers and obstacles in the Connected TV market?
  • What are the Connected TV market's business risks and dangers?

Key Offerings:

Historical Market Size and Competitive Environment
Historical pricing and regional price curves
The market's size, share, size during forecast period
Comparative analysis of major players by geographical area
PESTLE Evaluation
PORTER's evaluation
Analysis of supply chains and value chains
Regional Legal Aspects of Business
profitable business prospects using SWOT analysis

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