Europe DTC Laboratory Testing Market Potential to Reach $1.59 Billion by 2030
Introduction
Meticulous Research® has published a new market research report titled, ‘Europe DTC Laboratory Testing Market by Application (Genetic Testing {Ancestry, Carrier Status, Disease Risk [Cancer, Neurological, Cardiac]}, Diabetes, Thyroid, STD, Routine, CBC), Sample Type (Saliva, Urine, Blood) - Forecast to 2030.’
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Market Growth Projections
The direct-to-consumer (DTC) laboratory testing market in Europe is expected to reach a value of $1.59 billion by 2030, growing at a compound annual growth rate (CAGR) of 10.8% between 2024 and 2030. Several factors drive this growth, including the rising number of chronic diseases, such as diabetes and cardiovascular diseases, as well as the increasing incidence of sexually transmitted infections (STIs). The increasing trend toward personal health management and the benefits of DTC testing—such as ease of access, affordability, and convenience—are significant contributors to market expansion.
Market Drivers and Challenges
The market's growth potential is countered by challenges such as concerns over genetic data privacy, the risk of misinterpreting test results, and the lack of professional medical counseling. Additionally, issues related to regulatory compliance, limited test portfolios compared to traditional laboratory services, and the absence of insurance reimbursement further restrict market growth.
Segmentation: Applications and Sample Types
The Europe DTC laboratory testing market is segmented into several categories based on application, including genetic testing (for ancestry, disease risk assessments, carrier status, and others), diabetes testing, thyroid function tests, routine clinical tests, and sexually transmitted disease (STD) testing. The sample types used in these tests include blood, saliva, urine, and others. This report also provides insights into market competition and analyzes regional markets across Europe.
Genetic Testing Segment Leading
The genetic testing segment is expected to lead the market in 2024. The growing appeal of genetic tests that help individuals learn about their ancestry and assess disease risks is driving demand. Additionally, advancements in DTC genetic testing products are contributing to the market’s growth.
Blood Sample Tests Dominating
Blood sample-based testing is projected to account for the largest market share due to its reliability, the wide range of available test options, and the growing popularity of at-home blood collection services, which make it easier for consumers to access testing.
Regional Market Performance
The report covers key European regions, including Germany, France, Spain, Italy, and the U.K. The U.K. is expected to hold the largest share of the market by 2024, driven by increasing awareness about health, higher disposable incomes, and the growing prevalence of chronic and sexually transmitted diseases.
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Key Players:
The key players profiled in the Europe direct-to-consumer laboratory testing market report are LetsGetChecked, Inc. (U.S.), Laboratoire CERBA (France), 23andMe Holding Co. (U.S.), Medichecks.com Ltd. (U.K.), Cerascreen Biotech LLC (U.K.), Living DNA Ltd (U.K.), SelfDiagnostics Deutschland GmbH (Germany), SYNLAB International GmbH (Germany), Natrix S.r.l. (Italy), and Mainz Biomed Germany GmbH (Germany).
Key questions answered in the report-
- Which are the high-growth market segments in terms of direct-to-consumer laboratory testing by application, sample, and geography?
- What was the historical market for direct-to-consumer laboratory testing across Europe?
- What are the market forecasts and estimates for the period 2024–2030?
- What are the major drivers, restraints, opportunities, and challenges in the Europe direct-to-consumer laboratory testing market?
- Who are the major players in the Europe direct-to-consumer laboratory testing market?
- What is the competitive landscape, and who are the market leaders in the Europe direct-to-consumer laboratory testing market?
- What are the recent developments in the Europe direct-to-consumer laboratory testing market?
- What are the different strategies adopted by the major players in the Europe direct-to-consumer laboratory testing market?
- What are the geographical trends and high-growth regions/countries?
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