At present, Artificial Intelligence (AI) is changing the game in various industries, and asset management is certainly not left behind. As asset managers aim to incorporate ESG factors into their investment strategies, AI has gained prominence owing to its potential to enhance the efficiency and effectiveness of ESG assessments. Through AI tools, asset managers can gain valuable insights into the ESG performance of companies, which helps them make more informed investment choices, facilitate regulatory compliance, and safeguard investments from potential risks.

AI in asset management

Asset managers can use AI for multiple objectives, allowing them to move beyond traditional practices and optimize decision-making.

  • Portfolio Management: AI algorithms can be used to scan a vast repository of data to inform asset allocation strategies and rebalance portfolios in real time.
  • Algorithmic Trading: AI-based trading systems can execute trades faster to help maximize short-term market opportunities.
  • Risk Management: Using AI predictive models, asset managers can identify and manage a diverse range of risks, such as market, credit, and operational.
  • Customer Relationship Management (CRM): AI-based CRM models can customize client interaction, providing curated recommendations on investments or conducting risk profiling and adjustments based on real-time data, thereby improving overall client satisfaction levels.
  • Fraud Detection: By analyzing the patterns of transactions, AI can help in the timely detection of fraudulent activities.
  • ESG Performance Analysis: AI can enhance ESG analysis by assessing a company’s performance based on a set of ESG criteria.

Benefits of AI in ESG Asset Management

The introduction of AI into asset management practices has helped reshape the industry by enhancing the decision-making process and providing valuable insights that help asset managers make data-driven and informed decisions. Additionally, AI’s role in improving risk management helps proactively detect and flag potential risks prior to an escalation, so that asset managers can address these issues preemptively.

By automating routine tasks, AI offers another significant benefit in terms of efficiency gains. The automation of mundane processes allows asset managers to focus on strategic

initiatives, improving productivity and allowing more space for innovation and creativity in asset management. For clients, AI can help asset managers create customized interactions, including tailored advice based on their risk-return profile, previous investment trajectory, and goals.

Although AI is not a silver bullet and has its shortcomings, by leveraging AI tools, asset managers can gain a competitive advantage by increasing the accuracy and efficiency of their investment strategies. While the expertise and decision-making of asset managers remain an essential tenet, AI can serve as a valuable complement by helping asset management companies differentiate themselves in an increasingly crowded market.

Growing adoption of AI in ESG assessments

The use of AI in the ESG space has been increasing rapidly. This is witnessed through examples such as its integration into the ESG taxonomy of the Sustainable Development Investment Asset Owner platform, a global standard that aims to help institutional investors measure and align their investments with United Nations Sustainable Development Goal (UNSDG), bringing together asset owners with a collective Assets Under Management (AUM) of USD 1.5 trillion.

For ESG assessments, AI has played a transformative role in the data collection and analysis process, a constant pain point for ESG analysis. AI’s ability to scan information from various sources, including financial reports, news, and social media, has been used by asset managers to explore investment opportunities. Through automation and streamlining, AI has been able to improve the reliability and availability of data, thereby enhancing ESG screening, trend analysis, and risk assessment.

Another key feature is the increasing use of Natural Language Processing (NLP) tools. NLP-based techniques can extract a vast pool of information from unstructured texts such as news articles and company reports to support ESG analysis. Moreover, NLP tools can detect the sentiment of texts and hence can flag controversies or negative sentiments, helping asset managers identify ESG controversies and potential risks. Inrate has successfully integrated NLP into its ESG controversy datasets, resulting in a wider database for analysis that covers over 200,000 global news sources.

Machine Learning (ML) has been another key element in improving the predictive capacity of ESG models and assessments. By applying ML algorithms to historical patterns in ESG data, it is possible to predict ESG performance. It can use trends and patterns to help analyze a company’s trajectory based on set criteria such as compliance or performance levels. This feature is important for asset managers as it supports them in making forward-looking investment decisions. However, due to the ever-changing ESG landscape, the scope and depth of company disclosure continue to evolve, resulting in the predictive capacity of these assessments changing and their accuracy being heavily dependent on the assimilation and analysis of this information by ESG experts.