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Best 5 FMCG Companies in Myanmar

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Fast Moving Consumer Goods (FMCG) are goods that sell out quickly and at a lower cost. Consumer Packaged Goods is another name for FMCG. Due to the high consumer demand FMCG usually has a very short shelf life. This short shelf life could also be due to the fact that some of the products are perishable. Things like soft drinks and confections have a high consumer demand whereas products like meat, baked goods and dairy are perishable products. These goods are purchased very often, rapidly consumed, have low prices and are sold in huge quantities. Once off the shelf, they tend to have a high turnover.

The Consumer Goods are divided into three categories which are durable goods, non durable goods and services. The durable products have a shelf life of at least three years. The non durable products tend to have a much shorter shelf life, less than a year. Fast Moving Consumer Goods make up for the biggest segment of the consumer goods. This falls into the non durable category as they have a short shelf life and are consumed immediately.

Types of FMCG

There are several categories of FMCG which we have mentioned below:

Read more: Best 5 FMCG Companies in Myanmar

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