The Europe tissue and hygiene paper market comprises different types of paper products such as toilet paper, facial tissues, paper towels, baby diapers, adult incontinence, and feminine hygiene products that help maintain personal hygiene. These products provide softness, absorbency, thickness and durability. The demand for high-quality, multi-ply tissue and paper products in Europe has increased substantially over the years owing to rising living standards and health awareness.

Europe Tissue and Hygiene Paper market was valued at US$ 50.55 Bn in 2021 and is forecast to reach a value of US$ 59.55 Bn by 2030 at a CAGR of 1.62% between 2021 and 2030.

Key Takeaways

Key players operating in the Europe tissue and hygiene paper market are Sofidel Group, Kimberly-Clark Corporation, WEPA Industrie Holding SE, Metsä Group, Industrie Cartarie Tronchetti SpA, Lucart SpA, Essity AB, Renova, Procter and Gamble, Cartiere Carrara SpA, Industrie Celtex SpA, Johnson and Johnson Services Inc., Ontex Group, Tosama D.O.O, and Drylock Technologies NV. These players are focusing on developing sustainable and bio-based hygienic paper products to cater to the increasing demand for eco-friendly options.

The Europe Tissue and Hygiene Paper Market Demand is increasing in Europe owing to rising populations, increasing consumer spending, and widespread availability of such products across all distribution channels including hypermarkets, supermarkets, convenience stores, and online retail platforms. In addition, increasing awareness about health, hygiene, and sanitation is also driving the sales of tissue and paper towels in the region.

Get More Insights on- Europe Tissue and Hygiene Paper Market