Automotive Wrap Films Market is powered by growing vehicle wraps industry
Automotive wrap films, also known as vehicle wrap films, are composed of polymeric films used as an aesthetic enhancement or graphic application for automotive bodies, graphics, trim components or advertisements. Automotive wrap films are manufactured using cast films or calendered films and are available in a wide range of textures and colors. They offer an easy-to-apply and removable solution for advertising and aesthetic needs of automotive owners. These films can completely change or customize the appearance of a vehicle.
The automotive wrap films market is estimated to be valued at USD 8.47 Bn in 2024 and is expected to reach USD 27.95 Bn by 2031. It is estimated to grow at a compound annual growth rate (CAGR) of 18.6% from 2024 to 2031.
The growing demand for aesthetic customization and personalization of vehicles among individual owners and fleet operators is driving the Automotive Wrap Films Market. Various types of vehicle wraps allow customers to customize exterior and interior surfaces of their vehicles as per their preferences and needs.
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