Are you currently limited to one tracking/bid management instrument? - Several PPC agencies, utilise a third party or in-house technology option which manages your strategy performance, if they're limited to one solution. Then is that option correct for your product??
Are you able to offer event studies you customers, efficiency? - Demonstrably that data is confidential, but they need to be able to give "baseball park" figures and percentages to permit them to show how successful they are. You will need to search at their performance since dealing with the plan therefore look for a before and after photo to access the impact.
What differentiates you from the others? - This really is probably the most crucial problem of all of them, with a big number of PPC agencies competing for your organization, why are they different? Expect some "marketing" fluff in that reply, but search between the lines, an organization should really be passionate and dedicated to the their clients and offer anything unique.
Describe our business, and how it is considered within industry - A PPC company should know there client's company and products inside out, they should be an extension of the advertising group, thus should know your business. This also shows if an organization has done their research and has brought the time to realize your requirements.
Simply how much? - Quite easy actually, what's the price, including tracking fees, startup charges and every other "concealed charges" ;.Have it in publishing and guarantee that most pricing is fully transparent. Once you have that you're then ready to work out a true Reunite on Expense (PPC Agency London).
Contain these simple issues within your short, and you'll should be able to choose the right agency. We also recommend you "Google" them and have a review of how they're perceived in the market.
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