Larry Thomas

Larry Thomas added blog Other
2026-08-13 08:02:21 -

AI Personalization vs. Standard Outreach: Real Estate Email Engagement Benchmark Study | InfoGlobalData
Introduction AI is changing how marketers approach personalization, but the real estate sector illustrates why automation alone does not guarantee better engagement. The National Association of REALTORS® (NAR) reported in its 2025 Technology Survey that 46% of REALTORS® use AI-generated content, while 20% use AI daily and 22% weekly. At the same time, 39% identified social media as...

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Larry Thomas added blog Other
2026-08-12 12:05:08 -

Study Finds Verified Library Contacts Improve B2B Campaign Response Rates | EducationDataLists
Introduction For B2B marketers selling technology, services, educational resources, or professional solutions to libraries, reaching the right contact is only the first challenge. The contact must also have a current, deliverable email address and enough relevance to make the message worth responding to. That makes data quality a critical variable in campaigns built around Library Email...

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Larry Thomas added blog Other
2026-08-05 11:54:08 -

Research Finds Data Freshness Improves Real Estate Agent Email List Response Rates | InfoGlobalData
Introduction In B2B email marketing, the quality of contact data often has a greater impact on campaign success than the size of the audience. This is especially true when targeting real estate professionals, where frequent job changes, brokerage moves, and licensing updates can quickly make contact records obsolete. According to ZoomInfo's 2025 Data Universe Report, B2B contact data decays at...

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Larry Thomas added blog Other
2026-08-04 12:14:23 -

Multi-Channel Performance Report: Special Education Teacher Email Lists vs. Cold Calling | EducationDataLists
Introduction Reaching special education professionals has become increasingly challenging as schools face staffing shortages, heavier compliance requirements, and growing student support needs. According to the U.S. Department of Education's 2025 Teacher Shortage Areas report, Special Education remains one of the most frequently designated teacher shortage areas across U.S. states, underscoring...

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Larry Thomas added blog Other
2026-07-31 09:54:29 -

GenAI Email Writing Impact on Auto Dealer Email List Campaign Performance | InfoGlobalData
Introduction Generative AI (GenAI) is reshaping B2B email marketing by enabling marketers to create personalized, scalable, and data-driven campaigns in a fraction of the time required for manual copywriting. For organizations targeting automotive dealerships, however, AI-generated content is only as effective as the quality of the audience data behind it. According to the Salesforce State of...

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Larry Thomas added blog Other
2026-07-29 13:01:32 -

Benchmark Report: USA School Email Address ROI Across Omnichannel Education Campaigns | EducationDataLists
Introduction Education marketers are increasingly expected to engage school decision-makers across multiple digital channels while delivering measurable return on investment (ROI). Email remains the foundation of most omnichannel campaigns because it supports personalized communication, marketing automation, webinar promotion, product launches, and long-term relationship building. According to...

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Larry Thomas added blog Other
2026-07-24 08:12:13 -

AI-Generated vs. Human-Written Emails: Real Estate Outreach Performance Analysis | InfoGlobalData
Introduction Artificial intelligence has transformed B2B email marketing, enabling organizations to generate personalized outreach at a scale that was previously impossible. However, an important question remains: Do AI-generated emails outperform human-written emails when targeting real estate professionals? The answer, according to recent research, is nuanced. AI dramatically improves...

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Larry Thomas added blog Other
2026-07-20 11:34:35 -

Study Finds Verified Universities Email Lists Improve Campaign Conversions | EducationDataLists
Introduction Higher education institutions remain one of the most sought-after audiences for organizations offering educational technology, learning management systems (LMS), research tools, student engagement platforms, recruitment services, and campus solutions. Yet reaching university decision-makers has become more challenging due to stricter email authentication requirements, evolving...

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Larry Thomas added blog Other
2026-07-18 08:52:45 -

Insurance Industry Email Lists vs LinkedIn: B2B Outreach ROI Benchmark | InfoGlobalData
Introduction B2B insurance marketers face a familiar question: Should outreach budgets prioritize email campaigns built on a verified insurance contact database or focus more heavily on LinkedIn prospecting? The answer is increasingly data-driven rather than opinion-based. According to HubSpot's 2025 State of Marketing Report, email marketing continues to rank among the highest ROI digital...

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Larry Thomas added blog Other
2026-07-15 10:14:58 -

Higher Education Email List Conversion Benchmarks by Institution Type and Region | EducationDataLists
Introduction Email remains one of the most effective channels for reaching higher education decision-makers, but campaign performance increasingly depends on audience quality, segmentation, and personalization. Universities, colleges, community colleges, and vocational institutions all have unique purchasing priorities, making generic outreach less effective than targeted communication....

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Larry Thomas added blog Other
2026-07-14 12:02:00 -

Sales Pipeline Growth from Verified Real Estate Email Lists: Annual Research Report | InfoGlobalData
Introduction As the real estate industry becomes increasingly digital, B2B companies serving brokers, agencies, property managers, developers, mortgage firms, proptech providers, and real estate investors face growing competition for decision-makers' attention. While social media and paid advertising remain valuable channels, email continues to deliver one of the strongest returns on marketing...

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Larry Thomas added blog Other
2026-07-08 12:14:06 -

Struggling to Connect with International Schools? A Verified International Schools Email List Can Help | EducationDataLists
A verified International Schools Email List helps businesses connect directly with decision-makers at international schools, including principals, administrators, admissions directors, curriculum coordinators, and procurement managers. Accurate contact data improves email deliverability, generates higher-quality B2B leads, and increases marketing ROI by reaching the right audience instead...

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