Jollibee's Culinary Journey: Traditional Filipino Flavors in Fast Food
Jollibee, the iconic Filipino fast food chain, has grown from humble beginnings into a global phenomenon. Founded in 1975 by Tony Tan Caktiong as an ice cream parlor, Jollibee quickly pivoted to fast food in response to customer demand. The brand's early success can be attributed to its unique approach to food and service, blending traditional American fast food concepts with Filipino flavors...
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