E-commerce and the Waterproof Makeup Market: A Growing Partnership The global waterproof makeup market is on a trajectory of significant growth, valued at approximately US$ 17.5 billion in 2023. Projections indicate it will expand at a CAGR of 6.4%, reaching an estimated US$ 34.7 billion by the end of 2034. This growth is driven by various factors that highlight the increasing demand for durable and long-lasting cosmetic products.Analyst ViewpointThe rising...
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