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The Middle East eye tracking market is witnessing strong growth, fueled by its expanding role in healthcare and consumer behavior analysis. In healthcare, eye tracking is proving instrumental in autism diagnosis, offering high accuracy and improving early detection methods. Simultaneously, businesses are integrating this technology into market research to analyze consumer responses to advertisements, optimizing engagement strategies. As healthcare advancements and targeted marketing become priorities in the region, the adoption of eye tracking solutions continues to rise, reinforcing its significance across diverse sectors.