MICE tourism, or meetings, incentives, conferences, and exhibits, is a kind of travel where big groups are gathered together, typically with plenty of advance planning. Utilizing the phrase "meetings industry" instead of the abbreviation "meetings industry" has become popular recently. Other industry instructors advise using the word "events industry" as a catch-all for the broad range of...
The Meetings, Incentives, Conferences and Exhibitions (MICE) market in United Arab Emirates (UAE) offers several advantages to businesses and organizations. The MICE market facilitates conducting of meetings, conferences, exhibitions, trade shows and incentive travel activities. It helps in promoting businesses, boosting sales and enabling networking. The presence of world-class infrastructure...
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