Streaming: Smoother, Faster, Secure, and Cheaper in 2025

We Examine the Foundational Technologies shaping streaming, from the OTT solution platform to VOD streaming services. 

Dave Zilberman, Managing Partner at Norwest Venture Partners

"The streaming market is ripe for technologies and innovations that improve how content owners, video platforms, and advertisers engage with customers—and capture customer loyalty."

Currently, AI, machine learning, computing topologies, and the cloud have produced definite improvements in engagement, mostly performance-based, aiming to capture customer loyalty.

• Big data analytics – Technologies implementing personalised recommendations are driving engagement.

• Security – Blockchain has demonstrated impact against piracy risk.

• 5G speeds & improved network technologies – Buffering for high-definition video has been halved.

Smarter Picks, Less Scrolling

🔹 AI boosts recommendations, cutting browsing time.

Smoother Streaming, Less Lag

🔹 Machine learning reduces delays by 20%.

Stronger Security, Less Piracy

🔹 Blockchain cuts piracy risks by 15%.

Lower Costs, More Originals

🔹 Cloud computing slashes expenses by 30%.

Faster Streams, No Buffering

🔹 5G halves buffering for 4K/8K.

Ted Sarandos, Co-CEO of Netflix

"Our aim is to thrill audiences—and that's the outcome."

Philip Moyer, CEO of Vimeo

"Vimeo is focusing on supporting a range of clients from independent creators to large corporations, reflecting an increasing market demand for non-public, personalised video sharing."

Technology – Better OTT & Streaming

✅ AI recommendations boosted engagement by 35% (Tata Elxsi, 2024).
✅ Machine learning cut video delays by 20% (Tata Elxsi, 2024).
✅ Blockchain reduced piracy risk by 15% (Tata Elxsi, 2024).
✅ Cloud computing lowered Disney+ costs by 30% (Grand View Research, 2024).
✅ 5G cut buffering by 50% for 4K/8K streaming (Grand View Research, 2024).

Industry Growth: 2025: The Year Of FAST And Ad Supported Channels.

Michael Nathanson, MoffettNathanson (Media Analyst)
"By 2025, the battle for OTT dominance is shifting from subscriber growth to retention and profitability. With ad-supported tiers gaining traction, AVOD and FAST channels are set to define the next phase of streaming."

Roku CEO, Anthony Wood (On Ad-Supported Streaming Growth)

"2025 will be the year of FAST (Free Ad-Supported Streaming TV). Consumers are embracing free content, and brands are reallocating ad budgets accordingly."

📈 Global OTT revenue to hit $210B in 2025 (CAGR 24.3%, 2023–2030).
📈 OTT device market growing at 22.7% CAGR (2023–2030), driven by affordability & portability.
📈 SVOD held 57.6% of the OTT market in 2022, driven by fixed-price models.

Elevate your OTT, digital media, and streaming solutions with MultiTV today - with platforms such as M-Fast, Creator, Streamline and momentus.